Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Niko Niko Boba performance in the United States and how they change over time
See what factors influence Niko Niko Boba performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Niko Niko Boba' competitors in the United States
An analysis of Niko Niko Boba' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Niko Niko Boba is in the top 8% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of customer foot traffic, competitive strength, and customer preference, critical for strategic decisions.
Niko Niko Boba's market performance is at the 92nd percentile, indicating a leading position in the Cafe & Restaurants industry in the United States. This high percentile reflects strong customer preference and a significant share of the market foot traffic. Its performance peers include Taqueria De Anda-Grill, Puleo's Pizzeria, Sapa, Hob Nob Hill, North India, and Driftwood Kitchen, all positioned at the 92nd percentile.
Customer satisfaction (CSAT) reflects customer happiness, affecting loyalty, reviews, and revenue. Monitoring it helps identify areas for service improvement.
Niko Niko Boba's overall customer satisfaction (CSAT) is 69%, a decrease of 4.1 percentage points year-over-year. Minnesota shows high CSAT at 75% with an increase of 4.3 percentage points, while Colorado has a lower CSAT of 54% with a significant decrease of 27.4 percentage points. This indicates areas for improvement in Colorado to match the satisfaction levels in Minnesota.
Number of outlets signifies brand reach and expansion. Tracking outlet distribution reveals market coverage and potential for growth.
Niko Niko Boba has 10 outlets in Minnesota and 3 in Colorado. This shows a stronger presence in Minnesota, which has more than three times the number of outlets compared to Colorado.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and differentiation efforts.
Niko Niko Boba's top competitors are Kung Fu Tea and Starbucks, each with a cross-visitation rate of 9.09%. Wendy's, Tous Les Jours, and Tii Cup each have a cross-visitation rate of 6.06%. This data indicates the brands that Niko Niko Boba's customers also frequent.
Traffic workload distribution uncovers peak hours, informing staffing, marketing, and resource allocation for optimal service.
Niko Niko Boba experiences peak traffic workload between 11 AM and 7 PM, with the highest activity around 5 PM (56.18%). Traffic is minimal before 10 AM and after 9 PM. This workload distribution indicates the optimal times for staffing and promotions.
Understanding consumer segments enables targeted marketing, product development, and tailored experiences, maximizing engagement and ROI.
Niko Niko Boba's customer base shows a higher affinity among women (104) compared to men (96). Gen Y exhibits the highest affinity (139), while Gen X (76) and Gen Z (82) are under-indexed. The high affinity of GenY provides key insights for focused marketing strategies.