Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nespresso performance in the Spain and how they change over time
See what factors influence Nespresso performance in the Spain and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nespresso' competitors in the Spain
An analysis of Nespresso' competitors in the Spain
In Cafés & Restaurants
·Jun – Aug 25
Nespresso is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nespresso's MARKET PERFORMANCE in Spain is at the 54th percentile, indicating an average market position. This suggests moderate brand visibility and customer traffic compared to competitors. Performance peers in the same percentile include Il Cortile, Zenith Brunch & Cocktails, Perromedio Taberna, Berto's Milanesa - Museo, Grand Siena - Restaurant & Cocktail Bar, and Briochef Burgers.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Nespresso in Spain boasts a high overall CSAT of 91%, a significant 16.5 percentage point increase year-over-year. Valencian Community leads with 96% CSAT, followed by Catalonia (92%), Andalusia (91%), and Community of Madrid (86%). This indicates strong positive customer experiences across these regions.
Average check reveals spending habits, influencing revenue strategies. Monitoring trends helps optimize pricing and promotions for increased profitability.
The overall average check for Nespresso in Spain is 47.2 EUR, a decrease of 12.2% year-over-year. Andalusia has the highest average check at 67 EUR. The Canary Islands follow at 55.6 EUR. The lowest average checks are in Balearic Islands (43.4 EUR) and Catalonia (44.3 EUR).
Outlet count indicates market presence and growth potential. Expansion strategies rely on understanding outlet distribution and regional saturation.
Nespresso has the most outlets in Catalonia (18), followed by Community of Madrid (13). Valencian Community has 7 outlets, while Andalusia has 5. Several regions including Autonomous Community of the Basque Country, Galicia, Canary Islands and Asturias each have 2-3 outlets.
Competitor analysis identifies key rivals and customer preferences. Cross-visitation data informs strategies to attract and retain customers effectively.
The top competitors for Nespresso in Spain, based on cross-visitation, are Burger King (3.04%), Hamburguesería Goiko (1.93%), Saona (1.66%), KFC (1.66%), and Starbucks (1.38%). This suggests that customers who visit Nespresso also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Nespresso in Spain experiences peak traffic workload between 10:00 and 20:00, with the highest activity around 18:00 (53.25). There is minimal to no traffic workload between 22:00 and 8:00. This data informs staffing and operational decisions.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies for maximum impact.
Women show a higher affinity (108) for Nespresso compared to men (93). Gen X (113) and Gen Z (113) exhibit higher affinity compared to Gen Y (94). This suggests that marketing efforts may resonate more strongly with women, Gen X, and Gen Z consumers.