Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nedelya performance in the Bulgaria and how they change over time
See what factors influence Nedelya performance in the Bulgaria and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nedelya' competitors in the Bulgaria
An analysis of Nedelya' competitors in the Bulgaria
In Cafés & Restaurants
·Jun – Aug 25
Nedelya is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nedelya's market performance is at the 45th percentile, indicating a below average/lagging position. This means Nedelya captures less foot traffic than most competitors. Performance peers in the same percentile range include ECO-Bar By Michael, ЖИВА РИБА в Слънчев бряг, Restaurant Ego 1, Mistral, Българска скара, and Smash N’ Pass.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong customer base.
Nedelya's overall customer satisfaction is 73%, a 9 percentage point increase year-over-year, indicating improved customer perception. However, CSAT varies by location, with Odessos at 73% (-27.3pp) and Triadica at 68% (-14.2pp), suggesting regional differences in customer experience.
Outlet count indicates market reach and expansion strategy, influencing brand visibility and accessibility. Growth reflects investment and potential revenue.
Nedelya has multiple outlets across different counties, with Triadica having the highest number (3). Slatina, Ilinden and Liulin each have 2 outlets. Other counties like Vazrajdane, Krasna poliana, Odessos, Mladost, Приморски and Krasno selo each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts. Cross-visitation reveals shared audiences.
Nedelya's top competitors based on cross-visitation are Happy Bar & Grill (22.86%), KFC (4.76%), Mr.Pizza (3.81%), Добревски (3.81%), and Gyro Land (3.81%). Happy Bar & Grill is the most frequently visited by Nedelya's customers.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and minimizing operational costs.
Nedelya experiences peak traffic workload between 10:00 and 17:00, with the highest workload around 16:00 (59.42%). Traffic is minimal during the night, from 0:00 to 7:00. This data helps optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for increased engagement and conversion rates.
Women are overrepresented among Nedelya's consumers (92 affinity index), while men are even more overrepresented (107 affinity index). Gen X shows a high affinity (132 affinity index), while Gen Y (94 affinity index) and Gen Z (48 affinity index) are underrepresented.