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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Nando's performance in the Ireland and how they change over time
See what factors influence Nando's performance in the Ireland and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nando's' competitors in the Ireland
An analysis of Nando's' competitors in the Ireland
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Nando's holds a leading position in Ireland's Cafe & Restaurants industry with a market performance percentile of 99, placing it in the top 1% of brands. This signifies strong customer preference and market dominance relative to competitors such as Zizzi, Thindi, Yamamori, Chopstix, The Long Valley Bar and Póg, which are within the same percentile range.
CSAT indicates customer loyalty and predicts future revenue. High satisfaction correlates with repeat business and positive word-of-mouth.
Nando's in Ireland shows a positive customer satisfaction trend. Overall CSAT is at 78%, with a 3.7 percentage point increase year-over-year. Munster demonstrates significantly higher satisfaction (89%) and growth (26.3pp) compared to Leinster (74%, -2.3pp).
Average check reflects spending per customer, influencing revenue. Monitoring it helps optimize pricing and identify upselling opportunities.
The average check for Nando's in Ireland is EUR 26.6, reflecting a year-over-year decrease of 8.9%. Munster shows an average check of EUR 28.8, while Leinster's average check is EUR 26. This decline may warrant further investigation into pricing or customer spending habits.
Outlet count indicates market presence and growth potential. More locations can lead to increased brand visibility and accessibility.
Nando's has a total of 13 outlets in Ireland. Leinster has 10 outlets, demonstrating a stronger presence compared to Munster's 3. The distribution of outlets impacts brand reach and customer convenience across the country.
Identifying key competitors and cross-visitation patterns allows for strategic positioning and targeted marketing efforts.
Nando's in Ireland shares customers with several competitors. McDonald's (12.66%), Supermac's & Papa John's (6.55%), KFC (5.24%), Eddie Rocket's (3.49%), and Costa Coffee (2.62%) are the top brands that Nando's customers also visit. This indicates potential areas for competitive differentiation and marketing strategies.
Traffic workload analysis helps optimize staffing and resource allocation to meet customer demand effectively throughout the day.
Nando's in Ireland experiences peak traffic workload between 11:00 and 21:00, with the highest workload occurring between 14:00 and 19:00. This data suggests optimal staffing and resource allocation during these peak hours to ensure customer satisfaction.
Understanding consumer demographics enables targeted marketing. Tailoring messaging to specific groups increases ad relevance and effectiveness.
Nando's in Ireland is popular among Women (86%), Gen Y (122%), and Gen Z (110%). Affinity Index indicates the segments which are overrepresented relative to the average consumer. Gen X are underrepresented, suggesting potential for targeted campaigns to increase engagement.