Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence My Home Steak performance in the Taiwan and how they change over time
See what factors influence My Home Steak performance in the Taiwan and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of My Home Steak' competitors in the Taiwan
An analysis of My Home Steak' competitors in the Taiwan
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
My Home Steak is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
My Home Steak is a leading brand in Taiwan's Cafe & Restaurants industry, with a market performance percentile of 99, placing it in the top 1%. This indicates strong market dominance. Performance peers in the same range include: 早午餐, 鮨兵衛, 螺螄福Rose food正宗柳州螺螄粉, 米個人燒肉, God Guo, and 豪牛牛肉湯（售完為止）.
Customer satisfaction is crucial as it reflects customer loyalty and impacts brand reputation and repeat business.
My Home Steak's overall customer satisfaction (CSAT) is 72%, a decrease of 7.2 percentage points year-over-year. New Taipei shows the highest CSAT at 75%, while Taipei and Taichung both have 68%. Keelung experienced a significant CSAT increase of 22pp. This indicates a need to address declining satisfaction trends, particularly in Taichung and Taipei.
Average check reveals customer spending habits and helps in pricing strategies and revenue forecasting.
The overall average check for My Home Steak is 520.8 TWD, a slight increase of 0.3% year-over-year. Keelung has the highest average check at 721.4 TWD. The average check saw growth from 514.72 TWD in May to 532.5 TWD in July. This suggests stable customer spending with potential for growth.
The number of outlets indicates brand reach and market presence within a specific region.
My Home Steak has 10 outlets in Taipei, representing the largest presence. New Taipei has 7 outlets, and Kaohsiung has 5. Other cities have fewer outlets, indicating regional concentration in northern Taiwan.
Understanding key competitors helps refine marketing strategies and identify opportunities for differentiation.
My Home Steak's top competitors based on cross-visitation are McDonald's (7.60%), Starbucks (4.97%), Ba Fang Yun Ji (2.45%), Kura Sushi (1.86%), and Tasty (1.80%). This indicates that customers who visit My Home Steak also frequent these brands.
Traffic workload by hour helps optimize staffing, manage resources, and improve customer experience during peak times.
My Home Steak experiences peak traffic workload between 17:00 and 20:00, with the highest at 18:00 (58.98%) and 19:00 (58.92%). Traffic is minimal between 0:00 and 10:00. This suggests focusing resources during evening hours.
Analyzing consumer segments by gender and generation enables targeted marketing and positioning strategies.
Women show a higher affinity (87) compared to the average consumer. Men are significantly over-represented, with an affinity index of 114. Gen X is nearly average (104), Gen Y is over-represented (116), and Gen Z is significantly under-represented (41). Marketing should consider appealing to Gen Y and male customers.