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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Murugan Idli Shop performance in the India and how they change over time
See what factors influence Murugan Idli Shop performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Murugan Idli Shop' competitors in the India
An analysis of Murugan Idli Shop' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Murugan Idli Shop is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the cafe & restaurant industry.
Murugan Idli Shop's market performance is at the 62nd percentile, indicating an average/above average market standing. This suggests a solid customer base and competitive presence. Performance peers in the same percentile range include Biggies Burger, Flechazo, Maddur Tiffanys @ Nidagatta (NEW), PUNJABI DHABA AC FAMILY RESTAURANT 100% PURE VEG AND JAIN FOOD AVAILABLE IN KOVALAM, MH12 PAV BHAJI, and Alibaba & 41 Dishes.
Customer satisfaction is crucial as it reflects customer loyalty and directly impacts brand reputation and revenue growth in the cafe & restaurant sector.
Murugan Idli Shop boasts an 82% customer satisfaction rate, a significant 11.6 percentage point increase year-over-year. This indicates a strong positive trend in customer perception. Tamil Nadu shows a 78% satisfaction rate with a 7.9 percentage point growth, suggesting regional strength.
Average check reveals customer spending habits, influencing revenue and profitability strategies in the competitive cafe & restaurant market.
The overall average check for Murugan Idli Shop is INR 408.6, a 15.6% increase year-over-year, indicating customers are spending more per visit. Karnataka has an average check of INR 444.1, while Tamil Nadu's is INR 398.8. This data highlights regional spending variations.
Outlet count indicates brand reach and market penetration, crucial for assessing growth and competitive positioning in the cafe & restaurant industry.
Murugan Idli Shop has 32 outlets in Tamil Nadu and 2 in Karnataka. This distribution highlights a strong presence in Tamil Nadu, with potential for expansion in Karnataka and other regions.
Competitor analysis identifies key rivals and customer preferences, informing strategies to enhance market share in the cafe & restaurant sector.
Murugan Idli Shop's top competitors based on customer cross-visitation are Nithya Amirtham (10.30%), Mango Bite Hotel & Restaurant (9.94%), Adyar Ananda Bhavan - A2B (8.93%), Hotel Nandanvan Family Restaurant (7.49%), and TASTE TEMPLE RESTAURANT (4.90%). This reveals customer preferences for similar dining experiences.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience in the cafe & restaurant sector.
Murugan Idli Shop experiences peak traffic between 6 PM and 9 PM, with the highest workload at 8 PM (62.77%). The lowest traffic is between midnight and 6 AM. This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand affinity in the competitive cafe & restaurant industry.
Murugan Idli Shop's customer base shows a high affinity among women (Index 110) and Gen X (Index 174), indicating these segments are overrepresented. Men (Index 95), Gen Y (Index 85), and Gen Z (Index 87) are underrepresented, suggesting opportunities for targeted marketing efforts.