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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Mos Burger performance in the Singapore and how they change over time
See what factors influence Mos Burger performance in the Singapore and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Mos Burger is in the top 3% of brands
Sample of brands in the same percentile
An analysis of Mos Burger' competitors in the Singapore
An analysis of Mos Burger' competitors in the Singapore
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Brand’s share of foot traffic reveals competitive strength and customer preference in the Cafe & Restaurants industry.
Mos Burger in Singapore holds a leading position with a market performance percentile of 97. This indicates a strong market presence. Performance peers in a similar range include Shiok Hokkien Mee Tiong Bahru, Tora Tora Tora Japanese Restaurant Singapore, Xian De Lai, Hoshino Coffee, Kinki Restaurant + Bar and Kulto.
Identifying top competitors helps refine strategies by understanding customer choices and market dynamics.
Mos Burger's top competitors, based on cross-visitation, are McDonald's (10.43%), KFC (6.96%), Ya Kun Kaya Toast (6.96%), Paradise (6.09%), and Shake Shack (5.22%).
Traffic workload distribution reveals peak hours, guiding staffing and promotional planning.
Mos Burger experiences peak traffic workload between 10:00 and 21:00, with the highest activity around 19:00 (56.47). Traffic is minimal between 0:00 and 7:00.
Consumer segment analysis informs targeted marketing and positioning strategies based on audience affinity.
Mos Burger customers in Singapore show a higher affinity for women (96) and men (103). Gen X has the most over representation (249), while Gen Y has 76 affinity, and Gen Z has 43 affinity.