Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Mito Sushi performance in the Canada and how they change over time
See what factors influence Mito Sushi performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Mito Sushi' competitors in the Canada
An analysis of Mito Sushi' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Mito Sushi is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference within the industry.
Mito Sushi holds a market performance percentile of 61 in Canada's Cafe & Restaurants industry, indicating an average/above average market standing. This suggests a reasonable share of customer traffic compared to competitors like The Scot's Corner, Flash Burger, Beefcake's Burger Factory, B & B Roadhouse Bar & Grill, Pho 99, and Café Les Bourrelets.
Outlet count reflects brand reach and market penetration, crucial for assessing growth, distribution, and overall competitive positioning.
Mito Sushi has 161 outlets in Quebec, representing most of its presence in Canada. New Brunswick has significantly fewer outlets, with only 2. This geographical distribution highlights Quebec as a key market for Mito Sushi.
Competitor analysis identifies key rivals and their market share, enabling strategic benchmarking and informed competitive strategies.
McDonald's (42.86%), Subway (28.57%), and Tim Hortons (28.57%) are Mito Sushi's top competitors, based on customer cross-visitation. This indicates that a significant portion of Mito Sushi's customers also visit these fast-food chains.
Traffic workload by hours exposes peak operational times, aiding in staffing, inventory management, and service optimization.
Mito Sushi experiences peak traffic between 8 AM and 8 PM, with the highest workload around 11 AM-12 PM (50.14% and 50.10%). Night traffic significantly decreases, reaching its lowest point between 12 AM and 6 AM.
Consumer segments reveal the demographic profile, enabling targeted marketing and customized experiences to increase engagement.
Women (109%) exhibit a slightly higher affinity than men (93%). Gen X (109%) also shows high affinity, while Gen Y (86%) is under-indexed. Gen Z shows the highest affinity (230%) indicating strong interest relative to average.