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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Milk Flower performance in the Australia and how they change over time
See what factors influence Milk Flower performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Milk Flower' competitors in the Australia
An analysis of Milk Flower' competitors in the Australia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Milk Flower is in the lower 33% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Milk Flower's market performance is at the 33rd percentile, indicating a below-average market standing. This suggests that Milk Flower captures less foot traffic compared to its competitors in Australia's Cafe & Restaurants industry. Performance peers in the same percentile range include OMG Brothers, The Loose Moose, Queens Kebab, Domo Domo, Peppercorn kitchen, and Fujiyama Noodle Bar.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs strategies to attract and retain customers.
McDonald's is the top competitor with a 15.38% cross-visitation rate, meaning that 15.38% of Milk Flower's customers also visit McDonald's. Other competitors include Bakers Delight (5.13%), YX Mini Hot Pot (5.13%), Plate Cafe (5.13%), and JIBBICOFFEE ROASTERS (5.13%).
Traffic workload analysis reveals peak hours and customer flow. Understanding these patterns helps optimize staffing and resource allocation for better service.
Milk Flower experiences peak traffic workload between 11 AM and 6 PM, with the highest workload around 12 PM (59.90%). Traffic is minimal between midnight and 8 AM. This data suggests the need for increased staffing and resource allocation during peak hours.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and improved customer engagement.
Women are overrepresented among Milk Flower's consumers (affinity index of 133), while men are underrepresented (affinity index of 71). Gen Z is highly overrepresented (affinity index of 334), indicating a strong affinity for the brand among this generation.