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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Мидийное Место performance in the Russia and how they change over time
See what factors influence Мидийное Место performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Мидийное Место' competitors in the Russia
An analysis of Мидийное Место' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Мидийное Место is in the lower 37% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Мидийное Место's market performance is in the lower 37%, indicating a below average/lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in the same percentile: Maxi Rolls, Chin-Chin, Taksim, Булочная Ф. Вольчека No, Maroon, Терраса.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Overall CSAT for Мидийное Место is 78%, a decrease of 3.4pp year-over-year. The Central Federal District shows high satisfaction (95%), while the Southern and North Caucasian Federal Districts show lower satisfaction (67% and 46% respectively) with negative growth.
Outlet count indicates brand reach and market presence, influencing brand visibility and customer accessibility.
Мидийное Место has the most outlets in the Central Federal District (20), followed by the Southern Federal District (19). Other districts have significantly fewer outlets, indicating uneven geographic distribution.
Identifying key competitors allows for strategic benchmarking and understanding of competitive dynamics within the market.
The top competitors for Мидийное Место, based on customer cross-visitation, are Starik Khinkalych (18.18%), Vilka Lozhka (9.09%), Shashlychnaya (9.09%), Kukhnya (9.09%), and Peaberry (9.09%). This highlights brands that share a customer base.
Traffic workload analysis helps optimize staffing, promotions, and resource allocation based on peak and off-peak hours.
Traffic workload for Мидийное Место peaks between 11:00 and 21:00, with the highest traffic around 17:00-19:00. Traffic is minimal during early morning hours (0:00-8:00).
Understanding consumer segments enables targeted marketing and product development, maximizing engagement and ROI.
Women are overrepresented among Мидийное Место's consumers (affinity index 110), while men are underrepresented (affinity index 85). Gen Y shows a high affinity (affinity index 162), suggesting strong engagement with this generation.