Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Mia Pasta performance in the Canada and how they change over time
See what factors influence Mia Pasta performance in the Canada and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Mia Pasta' competitors in the Canada
An analysis of Mia Pasta' competitors in the Canada
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Mia Pasta is in the top 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mia Pasta's market performance stands at the 94th percentile, a leading position. This indicates a strong competitive advantage and high customer preference compared to other Cafe & Restaurants in Canada. Peers include Blondies Cafe, Sitara Indian cuisine, Pure fruit café, maman, Ryu, and Shushuto Bar à Ramen + Tapas.
Customer satisfaction (CSAT) reflects customers' happiness with a brand, directly impacting loyalty, retention, and positive word-of-mouth, crucial for business growth.
Mia Pasta shows a high overall CSAT of 79%, a significant 10.9 percentage point increase year-over-year. Alberta leads with 88% CSAT (up 21.9pp), while Quebec scores 73% (up 2.6pp). Recent CSAT scores show fluctuations in the range from 66.67% to 85.96%.
Average check (avgCheck) reveals the typical transaction value, reflecting pricing strategy, menu appeal, and customer spending habits at Mia Pasta.
Mia Pasta's overall average check is CAD 22.5, up 3.4% year-over-year. Quebec has CAD 24, while Alberta's avgCheck is CAD 18.3. Recent average check values ranged from CAD 19.5 to CAD 31.54.
Number of outlets indicates brand's reach and market penetration, reflecting expansion strategy and accessibility to customers in different locations.
Mia Pasta has 10 outlets in Quebec, alongside 1 outlet each in Saskatchewan and Alberta. The distribution of outlets by state indicates the geographical focus of the brand's operations.
Identifying top competitors through cross-visitation patterns allows for strategic benchmarking and understanding customer preferences in the Cafe & Restaurants sector.
Mia Pasta's customers also frequently visit McDonald's (24.56%), Tim Hortons (19.30%), A&W Canada (12.28%), Restaurant Normandin (7.02%), and Pizza Salvatoré (5.26%). This indicates shared customer segments and competitive overlap.
Traffic workload analysis reveals peak operational hours, informing staffing, marketing, and resource allocation to meet customer demand effectively.
Mia Pasta experiences peak traffic between 11:00 and 19:00, with the highest workload at 17:00 (62.48%). The lowest traffic occurs from 0:00 to 9:00, suggesting optimal hours for operational planning.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Mia Pasta shows over-representation among women (affinity index 108) and under-representation among men (affinity index 94). Gen X exhibits a high affinity (263), while Gen Y (46) and Gen Z (61) segments show lower affinity relative to the average consumer.