Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence 秘醬滷味 performance in the Taiwan and how they change over time
See what factors influence 秘醬滷味 performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 秘醬滷味' competitors in the Taiwan
An analysis of 秘醬滷味' competitors in the Taiwan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
秘醬滷味 is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand's competitive strength and customer preference based on foot traffic share in its industry.
秘醬滷味 is a leading brand in the Cafe & Restaurants industry in Taiwan, securing a top 1% market performance percentile. This position indicates strong customer preference and a significant competitive advantage. Performance peers are Pattie-O, 就饗 蘆洲家樂福店, 泰品泰式料理 - 三重店, 林口真好麥餐館, Yun-Chen Italian Restaurant, 參元豚研究所 - 4cm極厚切『炸豬排專売』｜咖哩炸豬排 all within the 99th percentile.
Customer satisfaction (CSAT) measures how well a brand's products/services meet customer expectations, driving loyalty and positive word-of-mouth.
秘醬滷味's overall customer satisfaction is 76%, a 0.4pp increase year-over-year. Satisfaction varies by city: Hukou (92%), Chiayi (92%), New Taipei (81%), Tainan (76%), Kaohsiung (75%). Kaohsiung experienced a significant CSAT decrease (-25pp). Recent CSAT trended from 79.07% in May to 74.53% in July 2025.
Average check reflects customer spending per visit, crucial for revenue analysis and pricing strategy optimization.
The overall average check for 秘醬滷味 is 162.60 TWD, a 6.40% decrease year-over-year. Average check varies by city: Taoyuan City (200 TWD), New Taipei (151.40 TWD), and Hukou (116.70 TWD). The average check trended from 150 TWD in May to 141.67 TWD in July 2025, peaking at 191.43 TWD in June.
Number of outlets indicates brand reach and market penetration, crucial for expansion and accessibility assessment.
秘醬滷味 has outlets in multiple cities in Taiwan. New Taipei leads with 7 outlets, followed by Taoyuan City and Taichung with 4 each. Tainan has 3 outlets, while Chiayi and Hualien City have 2 each. Taipei, Kaohsiung, Luodong, and Zhubei City each have 1 outlet.
Identifying competitors helps a brand understand its market position, benchmark performance, and refine its competitive strategies.
The top competitors of 秘醬滷味, based on customer cross-visitation, are McDonald's (5.63%), 店 (4.38%), MOS Burger (3.75%), 曾記麻糬 (2.50%), and Chin Huajiao (1.88%). This data suggests customers who visit 秘醬滷味 also frequent these brands.
Analyzing traffic workload by hour reveals peak operational periods, enabling staffing and resource optimization for enhanced service.
Traffic workload for 秘醬滷味 varies throughout the day, with peak activity between 17:00 (57.76%) and 19:00 (66.73% and 66.37%). Activity starts increasing at 12:00, with minimal traffic between 0:00 and 11:00.
Analyzing consumer segments informs targeted marketing and positioning strategies. Gender and generation insights drive tailored campaigns.
秘醬滷味's customer base shows a higher affinity for Women (107 index) and Gen Z (254 index), while Men are under-indexed (93 index). Gen Y is also under-indexed (64 index), suggesting the brand appeals more to Gen Z than Gen Y.