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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence mexicana chicken performance in the South Korea and how they change over time
See what factors influence mexicana chicken performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of mexicana chicken' competitors in the South Korea
An analysis of mexicana chicken' competitors in the South Korea
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
mexicana chicken is in the lower 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
mexicana chicken's market performance is in the lower 20% in South Korea's Cafe & Restaurants industry. This is a critically low position, indicating a need to improve competitiveness. Performance peers in the same percentile range include 도리연닭도리탕 연신내점, 미쁘동 서울숲, Crab 1st Avenue kkotdol, 이동정원갈비, Ferments, and Under Crema.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
mexicana chicken has the highest number of outlets in North Gyeongsang (43), followed by Gyeonggi (41), and South Gyeongsang (25). This shows a strong presence in these regions, with potential for expansion in others.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for mexicana chicken in South Korea, based on customer cross-visitation, are Starbucks (21.43%), 컴포즈커피 (14.29%), Hollys Coffee (14.29%), Lian (14.29%), and 주천식당 (7.14%). This highlights the competitive landscape and shared customer base.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Traffic workload for mexicana chicken peaks between 17:00 and 21:00, with the highest traffic at 19:00 (49.56). This indicates the busiest hours, requiring optimal staffing and resource management.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
mexicana chicken's customer base shows a high affinity among men (184 index) and Gen Y (197 index). This suggests that marketing efforts should focus on these over-represented demographics to maximize engagement.