Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Honduras and how they change over time
See what factors influence McDonald's performance in the Honduras and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Honduras
An analysis of McDonald's' competitors in the Honduras
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
McDonald's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
McDonald's holds a market performance percentile of 63 in Honduras, indicating an average/above average market standing. This suggests a solid customer base and competitive presence. Performance peers in a similar range include El Patio and Popeyes Louisiana Kitchen.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth.
McDonald's overall CSAT in Honduras is 71%, a decrease of 6.9 percentage points year-over-year. Francisco Morazán shows 72% CSAT, while Cortés has 67%. The trend indicates a need to address factors impacting customer happiness to improve loyalty.
Average check reveals customer spending habits, crucial for revenue optimization and understanding purchasing power.
The average check for McDonald's in Honduras varies by state. Cortés leads with 327.3 HNL, followed by Atlántida at 322.7 HNL, and Francisco Morazán at 252.8 HNL. Monitoring these values helps tailor offerings and pricing strategies.
Outlet count indicates market reach and accessibility, influencing brand visibility and customer convenience.
McDonald's has 7 outlets in Francisco Morazán, 5 in Cortés, and 1 in Atlántida, Honduras. This distribution highlights key areas of operation and potential for expansion to enhance customer access and market coverage.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's in Honduras sees Pizza Hut (16.38%), Burger King (10.34%), Dunkin' (10.34%), Wendy's (10.34%), and Denny's (9.48%) as top competitors based on cross-visitation. This highlights shared customer interests and competitive overlap.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
McDonald's in Honduras experiences peak traffic between 12:00 PM and 7:00 PM, with the highest workload around 65.07% at 1:00 PM. This data informs staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
McDonald's in Honduras shows a high affinity with women (88) and men (108). Gen Y (147) and Gen Z (207) are overrepresented, indicating a strong connection with younger generations. Marketing should focus on these segments.