Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Marumatsu performance in the Japan and how they change over time
See what factors influence Marumatsu performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Marumatsu' competitors in the Japan
An analysis of Marumatsu' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Marumatsu is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Marumatsu's market performance is at the 46th percentile, indicating a below average/lagging position in the Cafe & Restaurants industry in Japan. This suggests that Marumatsu captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Hitomebore Kyoto, One Dragon Tan Tan Noodles, Kyoto Hyoto, Volks, Bikkuritei, and Karamenya-masumoto.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
Marumatsu's overall customer satisfaction is 73%, a decrease of 1.4 percentage points year-over-year. Akita Prefecture shows the highest CSAT at 88% with a 1 percentage point increase, while Iwate and Yamagata Prefectures experienced significant decreases. The CSAT trend shows fluctuations between 70.92% and 75.96% during the reporting period.
Average check (transaction value) indicates spending per customer. Monitoring this KPI helps understand revenue trends and the effectiveness of upselling strategies.
Marumatsu's overall average check is 1.5K JPY, a 24.8% increase year-over-year. Miyagi Prefecture has the highest average check at 1.8K JPY, while Akita Prefecture has the lowest at 1K JPY. The average check fluctuated between 1245.10 JPY and 1783.58 JPY during the reporting period.
Outlet count reflects brand reach and market presence. Growth in outlet numbers can indicate expansion and increased accessibility for customers.
Marumatsu has the most outlets in Miyagi Prefecture (40), followed by Iwate Prefecture (12). Other prefectures have fewer outlets, indicating a concentration of Marumatsu's presence in specific regions. Tochigi Prefecture has the least outlets (2).
Understanding key competitors helps refine strategies. Cross-visitation data reveals brands frequently visited by the same customers, highlighting direct competition.
Marumatsu's top competitors based on cross-visitation are McDonald's (11.99%), Sukiya (9.78%), 店 (8.52%), Starbucks (8.52%), and 店 (7.89%). This indicates that customers who visit Marumatsu also frequently visit these fast-food and cafe chains.
Traffic workload analysis identifies peak hours, enabling efficient staffing and resource allocation to optimize customer experience and service delivery.
Marumatsu experiences peak traffic workload between 11:00 AM and 7:00 PM, with the highest workload at 12:00 PM (66.90%) and 1:00 PM (61.83%). Traffic is minimal between midnight and 6:00 AM.
Analyzing consumer segments by gender and generation informs targeted marketing, improving engagement and ROI by tailoring messaging to specific demographics.
Marumatsu's customer base shows a high affinity towards women (83%) and men (113%). Gen X (108%) and Gen Y (122%) are overrepresented, indicating a strong affinity from these generations.