Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Märkisch Edel performance in the Germany and how they change over time
See what factors influence Märkisch Edel performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Märkisch Edel' competitors in the Germany
An analysis of Märkisch Edel' competitors in the Germany
In Cafés & Restaurants
·Jun – Aug 25
Märkisch Edel is in the lower 24% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Märkisch Edel's market performance is in the lower 24%, indicating a below-average market standing. This suggests the brand captures a smaller portion of customer traffic compared to competitors like Pizzeria Restaurante Casa Del Mondo, Eiscafé Cellino, Ristorante Pizzeria Tre Fontane, Restaurant Steak - Burger Neuer Bahnhof, Doro Ristorante, and BACCO, which are in the same percentile range.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and revenue. Tracking CSAT helps identify areas for service and product improvement.
Märkisch Edel's overall CSAT is 68%, a decrease of 7.1 percentage points year-over-year, signaling declining customer satisfaction. In Brandenburg, CSAT is 70%, also showing a decrease of 5.4 percentage points. The CSAT dynamic data shows fluctuations, with a peak in June 2025 (72.73%) and a drop in July 2025 (62.5%), indicating potential service or product issues during that period.
Outlet count indicates brand reach and market presence. Tracking changes informs expansion strategies and competitive positioning within the industry.
Märkisch Edel has 23 outlets in Brandenburg and 1 in Mecklenburg-Vorpommern. The concentration of outlets in Brandenburg suggests a strong regional focus, while the limited presence in Mecklenburg-Vorpommern indicates potential for expansion in other regions.
Identifying top competitors helps refine marketing strategies and differentiate offerings. Understanding cross-visitation patterns reveals shared customer base.
Märkisch Edel's customers also frequently visit Burger King (13.16%) and McDonald's (10.53%), indicating strong competition from fast-food chains. Schorfheider Fischexpress (7.89%), Tchibo im Supermarkt (5.26%), and Eiscafé Il Pistacchio (5.26%) also attract Märkisch Edel's customers, suggesting a diverse competitive landscape.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Märkisch Edel experiences peak traffic between 7 AM and 4 PM, with the highest workload around 9 AM to 12 PM. Traffic is minimal during early morning and late evening hours. This data suggests the need for adequate staffing during peak hours to maintain service quality.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies, maximizing engagement and ROI.
Women are overrepresented among Märkisch Edel's consumers (affinity index of 86), while men are overrepresented (affinity index of 109). Gen X is significantly overrepresented (affinity index of 164), while Gen Y is underrepresented (affinity index of 32). This suggests a stronger affinity for Märkisch Edel among Gen X and male consumers.