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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Marisa performance in the Mexico and how they change over time
See what factors influence Marisa performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Marisa' competitors in the Mexico
An analysis of Marisa' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Marisa is in the lower 30% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Marisa's market performance is in the lower 30%, indicating a below average market standing. This means Marisa captures less foot traffic compared to competitors in Mexico's Cafe & Restaurants industry. Performance peers in the same percentile range include CREPAS EL CHINO, La Spezia Restaurante, El Naranjito, Birriería La Purísima, Kascabal, and Heladeria Mexico Maxico.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
Marisa's top competitors based on customer cross-visitation are Sushi Factory (12%), Carl's Jr. (10%), Starbucks (10%), Karne Garibaldi (8%), and Carnes Asadas Pipiolo (8%). This indicates that customers who visit Marisa also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Marisa experiences peak traffic workload between 17:00 and 18:00 (5:00 PM - 6:00 PM), with 63.44% of the day's traffic. Traffic starts increasing at 8:00 AM, peaks in the late afternoon, and declines significantly after 8:00 PM.
Understanding consumer segments allows for targeted marketing and product development strategies.
Women have a higher affinity (114) for Marisa compared to men (88). Gen X shows a very high affinity (428) for Marisa, indicating they are significantly overrepresented among Marisa's consumers.