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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mareis performance in the Germany and how they change over time
See what factors influence Mareis performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mareis' competitors in the Germany
An analysis of Mareis' competitors in the Germany
In Cafés & Restaurants
·Jun – Aug 25
Mareis is in the lower 27% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mareis' market performance is in the lower 27% in Germany's Cafe & Restaurants industry. This indicates a below-average market standing. Performance peers in the same percentile range include Zum Schusterjungen, El Gaucho, Ulrike's Kulturbackhaus, Schrepfersmühle, Restaurant "zur Krone" - St. Goar, and Yumas.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for service improvement.
Mareis' overall customer satisfaction is 77%, a decrease of 10.2 percentage points year-over-year. In Bavaria, the CSAT is also 77%, reflecting the overall trend. This decline suggests a need to investigate and address potential issues affecting customer experience.
Average check reveals spending habits, crucial for pricing and revenue strategies. Monitoring trends informs menu and promotional adjustments.
The overall average check for Mareis is 8.5 EUR, showing a 2.9% increase year-over-year. In Bavaria, the average check is also 8.5 EUR. The increase suggests customers are spending slightly more per visit.
Outlet count indicates brand reach and expansion. Tracking changes informs growth strategies and market penetration efforts.
Mareis has 13 outlets in Bavaria. This number provides a snapshot of the brand's physical presence in the region, indicating its current scale of operations.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation informs competitive strategies and market positioning.
The top competitors for Mareis, based on customer cross-visitation, are McDonald's (9.09%), Augustiner an der St. Martinskirche (4.55%), Bäckerei-Konditorei Schönstetter GmbH (4.55%), Hahn (4.55%), and Geigerhaus (2.27%). This indicates that Mareis customers also frequent these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service.
Mareis experiences peak traffic between 8 AM and 12 PM, with the highest workload at 10 AM (51.37%) and 11 AM (51.40%). Traffic is minimal between 8 PM and 5 AM. This data helps optimize staffing during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing and product development, enhancing customer engagement and loyalty.
Mareis' customer base shows a high affinity among women (97%) and men (102%). Gen X is overrepresented (127%), while Gen Y is underrepresented (50%). Gen Z shows a high affinity (160%). This suggests targeted marketing towards Gen X and Gen Z may be effective.