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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wurm performance in the Germany and how they change over time
See what factors influence Wurm performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Wurm is in the lower 30% of brands
Sample of brands in the same percentile
An analysis of Wurm' competitors in the Germany
An analysis of Wurm' competitors in the Germany
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wurm's market performance is in the lower 30%, indicating a below-average market standing. This means Wurm captures less foot traffic compared to competitors. Performance peers in the same percentile range include Crosta, Waldwirtschaft Heidekönig, Zum Schusterjungen, Fischkutter Flipper - Das Original, Eichbaum Malzwerk im Platzhaus, and Tüdelpott.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies.
Wurm's top competitors based on customer cross-visitation are McDonald's (9.80%), Hahn (7.84%), Bäckerei Schifferl (5.88%), Café Krönner (5.88%), and Cafés Bohne Zum Alten Rathaus (3.92%). This indicates that customers who visit Wurm also frequent these establishments, suggesting they offer similar or complementary products/services.
Traffic workload by hours reveals peak times, helping optimize staffing and resource allocation.
Wurm experiences peak traffic between 9 AM and 3 PM, with the highest workload around 11 AM (54.57%). Traffic is minimal during early morning and evening hours. This data suggests Wurm should focus staffing and resources during peak hours to maximize efficiency and customer satisfaction.
Understanding consumer segments helps tailor marketing and product offerings to specific groups.
Wurm's customer base shows a high affinity for women (index 93) and men (index 105). Gen X is overrepresented (index 130), indicating a strong affinity, while Gen Y is underrepresented (index 21), suggesting lower engagement compared to the average consumer.