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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Malmaison performance in the United Kingdom and how they change over time
See what factors influence Malmaison performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Malmaison' competitors in the United Kingdom
An analysis of Malmaison' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Malmaison is in the lower 33% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Malmaison's market performance is in the lower 33%, indicating a below average market standing. This means that compared to other Cafe & Restaurants in the United Kingdom, Malmaison captures less foot traffic. Performance peers in the same percentile range include Regalia, Galvin, Green Man, Burger Drop, Halepi, and Books N’ Cup Cafe.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs competitive strategies and targeted marketing efforts for differentiation.
Malmaison's top competitors based on customer cross-visitation are McDonald's (7.02%), JD Wetherspoon (7.02%), and Piccolino (3.51%). Café Bohème and Roo's Leap also show a cross-visitation of 3.51%. This indicates that customers who visit Malmaison also frequent these establishments.
Traffic workload reveals peak hours, optimizing staffing and resource allocation. Understanding customer flow enhances service efficiency and maximizes revenue during busy periods.
Malmaison experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest workload at 1:00 PM (53.61%) and 8:00 PM (52.47%). Traffic is significantly lower during the early morning hours, suggesting a need for adjusted staffing levels based on hourly demand.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Malmaison's customer base shows a higher affinity towards women (index 109) and Gen X (index 120). Men are under-indexed (index 92), as are Gen Y (index 99). This suggests that Malmaison appeals more strongly to women and Gen X compared to the average consumer.