Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence MAKI MAKI performance in the Belgium and how they change over time
See what factors influence MAKI MAKI performance in the Belgium and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of MAKI MAKI' competitors in the Belgium
An analysis of MAKI MAKI' competitors in the Belgium
In Cafés & Restaurants
·Jun – Aug 25
MAKI MAKI is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
MAKI MAKI's market performance is at the 53rd percentile in Belgium's Cafe & Restaurants industry, indicating an average market position. This means MAKI MAKI captures an average share of customer traffic compared to its competitors. Performance peers in the same percentile range include Restaurant O'Syrie, Amvrosia cousina, House OF Ribs, WASBAR, House of Waffles, and Maison Dandoy.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
MAKI MAKI's overall customer satisfaction is 66%, a 9 percentage point increase year-over-year. CSAT varies by region: Flanders shows 89%, Brussels-Capital 60%, and Wallonia 57%. While Flanders and Brussels-Capital experienced slight decreases, Wallonia saw a significant increase of 28.9pp. This suggests regional differences in customer experience.
Average check (transaction value) indicates spending per customer, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
MAKI MAKI's overall average check is 21 EUR, a 0.7% increase year-over-year. By region, Flanders leads with 24.7 EUR, followed by Wallonia at 21 EUR, and Brussels-Capital at 19.2 EUR. While Flanders shows the highest average check, Brussels-Capital has the lowest, indicating regional spending variations.
Outlet count reflects brand reach and market presence. Tracking this KPI indicates expansion progress and potential market saturation in different regions.
MAKI MAKI has a varying number of outlets across Belgium's regions. Wallonia has the most with 6 outlets, followed by Brussels-Capital with 5, and Flanders with 2. This distribution suggests a stronger presence in Wallonia and Brussels-Capital compared to Flanders.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and potential partnerships.
MAKI MAKI's customers also frequently visit Domino's Pizza (9.20%), Pizza Hut (4.60%), Burger King (3.45%), McDonald's (3.45%), and O'Tacos (3.45%). Domino's Pizza shows the highest cross-visitation, suggesting it is a popular alternative or complement to MAKI MAKI among its customer base.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer traffic patterns optimizes operational efficiency.
MAKI MAKI experiences peak traffic between 11:00 AM and 9:00 PM, with the highest workload around 6:00 PM (57.13%). Traffic is minimal during early morning hours. This data suggests focusing staffing and resources during peak hours to maximize customer service and sales.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
MAKI MAKI's customer base shows a higher affinity towards women (130 index) compared to men (77 index). Among generations, Gen Y (152 index) and Gen Z (144 index) are overrepresented, while Gen X (43 index) is underrepresented. This indicates a stronger appeal to younger demographics and female customers.