Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Maiz Mexican Kitchen performance in the India and how they change over time
See what factors influence Maiz Mexican Kitchen performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Maiz Mexican Kitchen is in the lower 38% of brands
Sample of brands in the same percentile
An analysis of Maiz Mexican Kitchen' competitors in the India
An analysis of Maiz Mexican Kitchen' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Maiz Mexican Kitchen's market performance is in the lower 38% in India. This below-average position suggests a need to improve brand visibility and attract more customers relative to competitors like Mahabelly, Panda18 Bubble Tea, Wagh Bakri Tea Lounge, Mittar Fast Food, THE SPOT by Villa Shanti and Rustic Pizza.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting retention and revenue growth.
Maiz Mexican Kitchen's overall CSAT is 83%, a decrease of 4.6 percentage points year-over-year. In Maharashtra, CSAT is 84%, down by 3.4 percentage points. The downward trend indicates a need to address customer concerns and improve service quality to maintain loyalty.
Average check indicates customer spending per visit, reflecting menu pricing, order value, and customer affluence.
The overall average check for Maiz Mexican Kitchen is 531.7 INR, a 13.2% increase year-over-year. Karnataka shows an average check of 567.6 INR, while Maharashtra's is 489.7 INR. The increase suggests successful upselling or price adjustments, but regional differences warrant investigation.
Number of outlets indicates brand reach and market presence, influencing accessibility and brand awareness.
Maiz Mexican Kitchen has 20 outlets in Maharashtra and 7 in Karnataka. The concentration in Maharashtra suggests a stronger presence there, while Karnataka presents an opportunity for expansion to increase market coverage.
Competitor analysis identifies key rivals and customer cross-visitation patterns, informing competitive strategies.
Customers of Maiz Mexican Kitchen also frequently visit GOOD FLIPPIN'Burgers, BLR Brewing Co, Domino's Pizza, Hard Rock Cafe, and McDonald's. A cross-visitation of 2.82 suggests these brands compete for the same customer base, requiring Maiz to differentiate its offerings.
Traffic workload by hour reveals peak operational times, enabling efficient staffing and resource allocation.
Maiz Mexican Kitchen experiences peak traffic between 11 AM and 10 PM, with the highest workload around 7-8 PM (47.06-48.91). Minimal traffic occurs between 4 AM and 7 AM. Staffing should align with these peak hours to ensure optimal service.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
Women (affinity index 131) are overrepresented among Maiz Mexican Kitchen's customers, while men (86) are underrepresented. Gen X (118) also shows high affinity. Gen Z (59) is underrepresented. Marketing should focus on attracting more Gen Z customers.