Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Maioca - Sorveteria Artesanal performance in the Brazil and how they change over time
See what factors influence Maioca - Sorveteria Artesanal performance in the Brazil and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Maioca - Sorveteria Artesanal' competitors in the Brazil
An analysis of Maioca - Sorveteria Artesanal' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Maioca - Sorveteria Artesanal is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Maioca - Sorveteria Artesanal is a leading brand with a 96th percentile position, indicating it captures a significant share of customer traffic. Its performance peers include: Hamburgueria Container, Pizzaria Berdinatti, Pizzaria Jota Andrade - Pizzaria em Itapuã, PIZZARIA MATTEO DELIVERY, Giulia Bistro, and Condimento, which share the same percentile range.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, which directly impacts loyalty and repeat business. Higher CSAT often means better brand perception.
Maioca - Sorveteria Artesanal has a CSAT of 74%, a 10 percentage point increase year-over-year, showing improved customer happiness. In the North Region, CSAT is also 74% with an increase of 10.9 percentage points. CSAT ranges from 69.23% to 75% during the reporting period, indicating steady customer satisfaction.
Tracking the number of outlets shows business growth and market reach, indicating expansion and increased accessibility for customers.
Maioca - Sorveteria Artesanal has 12 outlets in the North Region and 1 in the Northeast Region. The North Region accounts for the vast majority of the brand's physical presence, comprising 100% of the location distribution shown in this data.
Identifying competitors helps understand the competitive landscape, informing strategies to attract and retain customers by analyzing their brand's visitation.
Top competitors based on customer cross-visitation include Burger King (12.12%), Bob's (9.09%), PADARIA BELLA FLORENÇA (9.09%), Amazônia na Cuia (6.06%), and Padaria Sagres (6.06%). This indicates Maioca's customers also frequent fast-food chains and local bakeries.
Traffic workload analysis highlights peak hours, aiding in staffing and resource allocation to meet customer demand effectively and avoid bottlenecks.
Peak traffic for Maioca - Sorveteria Artesanal occurs between 17:00 and 20:00, with the highest workload around 19:00 (47.34%). The lowest traffic is between 00:00 and 08:00, suggesting a need for staffing adjustments based on hourly demand.
Understanding consumer segments enables targeted marketing, tailoring products and messages to resonate with specific demographics for improved engagement and ROI.
Women are overrepresented among Maioca's customers (80% affinity), while men are underrepresented (117% affinity). Gen X (142% affinity) and Gen Y (114% affinity) are significantly overrepresented, suggesting these generations are more engaged with the brand compared to other generational segments.