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Managing Partner, Global Business Development
See what factors influence Madam Kwan's performance in the Malaysia and how they change over time
See what factors influence Madam Kwan's performance in the Malaysia and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Madam Kwan's' competitors in the Malaysia
An analysis of Madam Kwan's' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Madam Kwan's is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Madam Kwan's holds a leading market performance percentile of 99 in Malaysia's Cafe & Restaurants industry. This indicates a strong competitive position and high customer preference. Performance peers in a similar range include Shin Zushi, Jollibee, 探鱼烤鱼 - TANYU, Burger King, Mee Hiris China Muslim and Domino's Pizza.
Customer satisfaction reflects brand loyalty and service quality, impacting repeat business and positive word-of-mouth referrals.
Madam Kwan's overall customer satisfaction is 80%, a decrease of 7.5 percentage points year-over-year. Selangor shows the highest satisfaction at 85% with an increase of 1.3 percentage points. Pahang records the lowest at 65% with a significant decrease of 22.4 percentage points. This suggests a need to address service issues particularly in Pahang to improve customer experience.
Average check reveals customer spending habits and pricing strategy effectiveness, influencing revenue and profitability.
Madam Kwan's overall average check is 63.5 MYR, a 2.9% increase year-over-year, suggesting customers are spending slightly more. Sabah has the highest average check at 77.1 MYR. Johor shows the lowest average check, at 58 MYR. This data highlights variations in customer spending across different states.
Outlet count indicates brand reach and expansion strategy, affecting market penetration and customer accessibility.
Madam Kwan's has a total of 18 outlets across Malaysia. Kuala Lumpur has the highest number of outlets (7), indicating a strong presence in this area. Penang has the fewest outlets (1), suggesting potential for expansion. Outlet distribution impacts brand accessibility across different regions.
Identifying competitors helps understand market dynamics and customer preferences, informing competitive strategies and differentiation efforts.
Madam Kwan's top competitors, based on customer cross-visitation, include Starbucks (3.07), ZUS Coffee (2.69), EQ (2.30), McDonald's (2.17), and Samad Al Iraqi Restaurant مطعم صمد العراقي (2.17). This indicates shared customer interest, potentially due to similar offerings or locations, thus informing strategies to attract and retain customers.
Understanding traffic workload helps optimize staffing and resource allocation, improving operational efficiency and customer service during peak hours.
Madam Kwan's experiences peak traffic between 10:00 AM and 9:00 PM, with the highest workload around 7:00 PM. There is minimal activity between midnight and 7:00 AM. This data suggests the need for increased staffing during peak hours to manage customer flow effectively.
Analyzing consumer segments informs targeted marketing, enabling personalized experiences and improved engagement with specific demographic groups.
Madam Kwan's demonstrates a high affinity with Women (105 index) and Gen X (150 index), indicating these segments are overrepresented among its consumers. Conversely, Men (96 index) and Gen Z (81 index) are underrepresented. These insights inform tailored marketing strategies for various segments.