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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Macha Pokè performance in the Italy and how they change over time
See what factors influence Macha Pokè performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Macha Pokè' competitors in the Italy
An analysis of Macha Pokè' competitors in the Italy
In Cafés & Restaurants
·Jun – Aug 25
Macha Pokè is in the lower 40% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the cafe & restaurant industry.
Macha Pokè's market performance is in the lower 40%, indicating a below-average market standing. This suggests it captures less foot traffic than most competitors. Performance peers in the same percentile range include Gelateria Della Palma, Casa delle Compere - 150, Mó Mortadella lab, Al Brigantino di Testaverde, Taccas, and Cacio & Pepe.
Customer satisfaction is crucial as it reflects customer loyalty and impacts brand reputation and revenue growth in the competitive market.
Macha Pokè's overall customer satisfaction is 56%, a decrease of 3.8 percentage points year-over-year. Trentino – Alto Adige/Südtirol shows the highest CSAT at 77% but a significant decrease, while Lombardy shows 65% with an increase. Tuscany and Veneto show lower CSAT scores with decreases.
Average check reveals spending habits, crucial for pricing strategies and revenue forecasting in the cafe & restaurant sector.
Macha Pokè's overall average check is EUR 15.1, a decrease of 5.8% year-over-year. Lombardy has an average check of EUR 14.1, while Piedmont's average check is EUR 13.3. The average check has fluctuated slightly over the three-month period.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential in Italy.
Macha Pokè has 14 outlets in Lombardy, 6 in Piedmont, 5 in Lazio, 4 each in Tuscany and Veneto, 3 each in Liguria and Emilia-Romagna, 2 in Marche, and 1 each in Trentino – Alto Adige/Südtirol and Abruzzo. Lombardy represents the largest concentration of Macha Pokè outlets.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning.
Macha Pokè's top competitors based on customer cross-visitation are Autogrill and McDonald's (both at 6.42%), followed by La Piadineria (4.59%), Poke House and Burger King (both at 3.67%). This indicates shared customer bases and potential areas for competitive focus.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Macha Pokè experiences peak traffic workload between 11 AM and 8 PM, with the highest workload around 1 PM. Traffic is minimal before 8 AM and after 9 PM, suggesting operational adjustments to match customer demand throughout the day.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Macha Pokè's customer base shows a high affinity towards women (115 index) and Gen Y (137 index) and Gen Z (127 index). Men are under-indexed (86 index), as well as Gen X (54 index), suggesting opportunities to tailor marketing efforts to better engage these segments.