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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mac Pollo performance in the Mexico and how they change over time
See what factors influence Mac Pollo performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mac Pollo' competitors in the Mexico
An analysis of Mac Pollo' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Mac Pollo is in the lower 9% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mac Pollo's market performance is in the lower 9%, indicating a critically low market standing. This means Mac Pollo captures a smaller portion of customer visits compared to its competitors in the Cafe & Restaurants industry in Mexico. Performance peers in the same percentile range include Alta Fibra, La Maison Gourmande, Restaurante Tangolunda, El Meson de Playas, El Rincón del Mate, and Hamburguesas "Estilo Zacatecas".
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Mac Pollo's top competitors based on cross-visitation are Pollo Feliz and Starbucks, both with 18.18% cross-visitation. This indicates that a significant portion of Mac Pollo's customers also visit these brands. Other competitors include Sendai Sushi, El Rey del Molote, and Casa Bugambilias, each with 9.09% cross-visitation.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Mac Pollo's peak traffic workload occurs between 2 PM and 4 PM (hod 14-16), reaching a maximum of 53.05%. Traffic starts increasing at 10 AM, peaks in the afternoon, and declines after 6 PM. There is no traffic between midnight and 9 AM. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Mac Pollo's customer base shows a higher affinity among men (154%) compared to women (36%). The brand also shows a high affinity with Gen Y (172%). This suggests that Mac Pollo is more popular among men and Gen Y. The affinity index indicates the relative representation of each segment compared to the average consumer.