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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Lipóti Pékség performance in the Hungary and how they change over time
See what factors influence Lipóti Pékség performance in the Hungary and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Lipóti Pékség' competitors in the Hungary
An analysis of Lipóti Pékség' competitors in the Hungary
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Lipóti Pékség is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, competitive strength, and customer preference in the cafe & restaurant industry.
Lipóti Pékség is a leading brand with a market performance percentile of 99 in Hungary's cafe & restaurant industry. This indicates a strong market presence and high customer preference compared to its peers. The performance peers include Don Pepe and Pizza Forte, which share a similar market position.
Customer satisfaction (CSAT) is critical for loyalty and growth, reflecting the customer experience and influencing brand perception and repurchase rates.
Lipóti Pékség's overall customer satisfaction is 61%, a decrease of 11.9 percentage points year-over-year. Satisfaction varies by region, with 'Great Plain and North' showing the highest CSAT (82%) and 'Central Hungary' the lowest (53%). This decline suggests a need to address customer experience issues.
Average check (transaction value) indicates spending per customer, impacting revenue. Monitoring trends informs pricing and promotional strategies for maximizing profitability.
The overall average check for Lipóti Pékség is 2.3K HUF, a 23.9% increase year-over-year. Transdanubia has the highest average check (2.7K HUF), while Central Hungary has the lowest (1.9K HUF). This indicates successful pricing or upselling strategies.
Outlet count reflects market presence and accessibility. Expansion strategies depend on understanding geographic distribution and saturation to reach more customers.
Lipóti Pékség has 44 outlets in Central Hungary, 35 in Transdanubia, 11 in Great Plain and North, and 1 in Central Transdanubia. The concentration in Central Hungary indicates a strategic focus on this region for market penetration.
Identifying competitors helps understand market dynamics. Cross-visitation data informs strategies to attract customers from rival brands and strengthen market position.
Lipóti Pékség's top competitors are McDonald's (11.22% cross-visitation), KFC (6.34%), Cafe Frei (4.88%), Burger King (4.39%), and Pesti Pipi (1.95%). The high cross-visitation with fast-food chains suggests customers often combine Lipóti Pékség visits with other dining options.
Traffic workload patterns reveal peak hours, enabling efficient staffing. Understanding customer footfall distribution is crucial for resource optimization and service quality.
Lipóti Pékség experiences peak traffic between 7 AM and 10 AM, with a gradual decline throughout the afternoon. Minimal traffic occurs between 8 PM and 5 AM. Staffing should be optimized to match these peak and off-peak hours to serve customers better.
Analyzing consumer segments informs targeted marketing. Affinity insights by gender and generation (Gen X, Y, Z) enable personalized campaigns and effective positioning strategies.
Lipóti Pékség's customer base shows a higher affinity towards women (106 index) and Gen X (153 index), indicating these segments are overrepresented compared to the average consumer. Gen Y (51 index) and Gen Z (80 index) are underrepresented, revealing segments for potential targeted marketing efforts.