Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Liening performance in the Germany and how they change over time
See what factors influence Liening performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Liening' competitors in the Germany
An analysis of Liening' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Liening is in the top 14% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Liening's Market Performance is at the 86th percentile, indicating an average/above average position. This means Liening outperforms 86% of its competitors in the Cafe & Restaurants industry in Germany. Performance peers in the same position include Tambosi, Chun's China Restaurant, Café NordSüd, kleine Genussmomente, Hofladen Oberbuchberger's and Bäckerei Rieger.
CSAT measures customer happiness, showing brand loyalty. Declines highlight service issues, while growth indicates improved experiences.
Liening's overall CSAT is 65%, a decrease of 9.4 percentage points year-over-year. This indicates a decline in customer satisfaction. In North Rhine-Westphalia, the CSAT is also 65%, mirroring the overall trend. Focus is needed to improve customer happiness, to increase revenue in a long-term prospective.
Outlet count reflects brand reach, showing market presence. Growth indicates expansion, while decline signals consolidation or challenges.
Liening has 19 outlets in North Rhine-Westphalia. This represents the current extent of their physical presence. It's important to track changes in this number to assess expansion or contraction trends.
Competitor analysis identifies key rivals, revealing market dynamics. Cross-visitation highlights shared customers, informing competitive strategies.
McDonald's is the most visited competitor by Liening's customers (17.65%). Other significant competitors include ALEX, Eisklang am Salitos Beach, Miss Pepper, and La Luna (all 11.76%). This suggests a need to understand why customers are visiting these competitors.
Traffic workload reveals peak hours, informing staffing and resource allocation for efficiency and customer satisfaction.
Liening experiences peak traffic between 6:00 AM and 6:00 PM, with the highest workload at 9:00 AM (53.40%). There is no traffic after 8 PM. This data can optimize staffing during busy periods.
Understanding consumer segments informs targeted marketing. Affinity shows segment preference, driving relevant campaigns and positioning.
Women show high affinity (130 index), while men are under-indexed (83 index). Among generations, Gen X is close to average (95 index), and Gen Y is under-indexed (76 index). These affinity insights suggests a need to review marketing strategies.