Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Lavazza performance in the Italy and how they change over time
See what factors influence Lavazza performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Lavazza' competitors in the Italy
An analysis of Lavazza' competitors in the Italy
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Lavazza is in the lower 31% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Lavazza's market performance is in the lower 31%, indicating a below average market standing. This suggests that Lavazza captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Pico Gelato, Ammaccàmm, La Ruggia, VABBÈ PIZZA, Da Oscar, and Moro's Paposceria.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Lavazza's overall customer satisfaction is 63%, a decrease of 5.7 percentage points year-over-year. In Lombardy, customer satisfaction is also 63%, with a decrease of 6.1 percentage points. This indicates a decline in customer happiness, potentially affecting future sales and brand reputation.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The overall average check for Lavazza is 15.4 EUR, showing a 6.7% increase year-over-year. In Lombardy, the average check is also 15.4 EUR, with no growth. This suggests customers are spending slightly more per visit overall, but spending in Lombardy is stagnant.
Outlet count indicates market reach and brand presence, influencing accessibility and customer acquisition.
Lavazza has a varying number of outlets across different regions in Italy. Piedmont has the most with 5, followed by Lazio with 4, Liguria and Campania with 2 each, and Lombardy with 1. This distribution highlights regional strengths and potential areas for expansion.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Lavazza's top competitors based on cross-visitation are McDonald's (14.08%) and Starbucks (9.86%). Panzerotti Luini (7.04%), Caffè Florian (5.63%), and Spontini (4.23%) also attract Lavazza's customers. This indicates that customers who visit Lavazza also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Lavazza experiences peak traffic between 11 AM and 4 PM, with the highest workload around 12 PM and 1 PM. Traffic is minimal during early morning and late-night hours. This data helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies.
Women have an affinity index of 90, indicating they are slightly under-indexed compared to the average consumer. Men have an affinity index of 109, suggesting they are over-indexed. Gen X has an affinity index of 96, Gen Y has 87, and Gen Z has 340, showing a very high affinity for Lavazza.