Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence L'Atelier du Chocolat performance in the France and how they change over time
See what factors influence L'Atelier du Chocolat performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of L'Atelier du Chocolat' competitors in the France
An analysis of L'Atelier du Chocolat' competitors in the France
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
L'Atelier du Chocolat is in the lower 26% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
L'Atelier du Chocolat's market performance is in the lower 26% percentile, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include bara pok ha pok, coco beach, Le Polynesia Beach, Quai n°10, Les Sardines, and Auberge de Crussol.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
L'Atelier du Chocolat's overall CSAT is 85%, with a decrease of 3.3 percentage points year-over-year. This indicates a slight decline in customer satisfaction. In Metropolitan France, the CSAT is also 85%, reflecting the overall trend. Monitoring and addressing the reasons for this decline are crucial to maintain customer loyalty.
Average check (transaction value) indicates customer spending habits and pricing effectiveness, influencing overall revenue and profitability.
The overall average check for L'Atelier du Chocolat is 17.20 EUR, a decrease of 20.70% year-over-year. This suggests customers are spending less per visit. In Metropolitan France, the average check is also 17.20 EUR. Addressing the reasons for this decline, such as menu adjustments or promotional strategies, is important.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
L'Atelier du Chocolat has 33 outlets in Metropolitan France. This indicates a moderate level of market presence within the region. Maintaining and potentially expanding the number of outlets can enhance brand visibility and accessibility.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantages.
The top competitors for L'Atelier du Chocolat, based on cross-visitation, are McDonald's (11.27%), Quick (4.23%), Les glaces à nous (4.23%), HÔTEL CHILHAR (2.82%), and Burger King (2.82%). McDonald's has the highest cross-visitation rate. Understanding why customers visit these competitors can inform strategies to enhance L'Atelier du Chocolat's offerings.
Traffic workload analysis reveals peak hours and customer flow, enabling efficient staffing and resource allocation.
L'Atelier du Chocolat experiences peak traffic workload between 14:00 and 16:00, with the highest workload at 14:00 (54.76). Traffic is minimal during early morning hours. This data suggests optimal staffing and resource allocation should focus on the afternoon peak hours to maximize customer service and sales.
Understanding consumer segments allows for targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
L'Atelier du Chocolat's customer base shows a high affinity towards women (97% index) and men (103% index). Gen X is overrepresented (125% index), while Gen Y (70% index) and Gen Z (89% index) are underrepresented. Marketing efforts could be tailored to better engage Gen Y and Gen Z, while leveraging the existing affinity with Gen X.