Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Tecleña performance in the El Salvador and how they change over time
See what factors influence La Tecleña performance in the El Salvador and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
La Tecleña is in the lower 33% of brands
Sample of brands in the same percentile
An analysis of La Tecleña' competitors in the El Salvador
An analysis of La Tecleña' competitors in the El Salvador
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
La Tecleña's MARKET PERFORMANCE is at the 33rd percentile, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same range include Sens Café El Boquerón, Café Albania, Maurita Restaurant, La Hola Beto's, La Espetada San Benito, and Don Li.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
La Tecleña's overall CSAT is 67%, a slight decrease of 1.3 percentage points year-over-year. However, CSAT in La Libertad is significantly higher at 83%, showing a 6.3 percentage point increase. The CSAT dynamic data shows fluctuations, peaking in July 2025.
Outlet count indicates brand reach and market presence. Tracking outlet distribution helps assess expansion and identify geographic strengths.
La Tecleña has 7 outlets in La Libertad, 5 in San Salvador, and 2 each in Sonsonate and Santa Ana. La Libertad accounts for the largest share of outlets, indicating a strong presence in that state.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
La Tecleña's top competitors based on cross-visitation are McDonald's (18.42%), Pizza Hut (15.79%), Pollo Campero (15.79%), Mister Donut (13.16%), and Pollos Real (10.53%). This suggests La Tecleña's customers also frequently visit these fast-food chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer traffic patterns optimizes service and minimizes wait times.
La Tecleña experiences peak traffic workload between 15:00 and 17:00 (3 PM to 5 PM), with the highest workload at 16:00 (4 PM) at 65.37. Traffic is significantly lower during the early morning hours.
Understanding consumer segments allows for targeted marketing. Gender and generational insights enable tailored campaigns, improving engagement and ROI.
La Tecleña's customer base shows high affinity for both Women (99) and Men (101). Gen X is overrepresented (159), indicating a high affinity, while Gen Y is also overrepresented (104).