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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence La Postal performance in the Mexico and how they change over time
See what factors influence La Postal performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of La Postal' competitors in the Mexico
An analysis of La Postal' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
La Postal is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
La Postal's market performance is at the 99th percentile, indicating a leading position. This signifies strong customer preference and a significant competitive advantage relative to peers like Nectarworks, Café Kowloon, Taco Fish La Paz, La Libertad, Rebel Wings Galerías Toluca, and La Bici de Cleta, who are in the same percentile range.
Customer satisfaction is a key performance indicator, reflecting the degree to which customer expectations are met by a brand's products or services.
La Postal's overall customer satisfaction (CSAT) is 76%, a significant increase of 20.3 percentage points year-over-year. This indicates a positive trend in customer perception. In Baja California, the CSAT is also 76%, mirroring the overall satisfaction level. The dynamic CSAT data shows fluctuations, with a peak in June 2025 at 83.21%.
Average check reflects the typical transaction value, showing customer spending habits and the brand's ability to drive revenue per visit.
La Postal's overall average check is 265.9 MXN, a decrease of 6.7% year-over-year. In Baja California, the average check is also 265.9 MXN. The dynamic average check data shows fluctuations with a high in May 2025 at 272.58 MXN. This suggests a slight decrease in customer spending per visit compared to the previous year.
Outlet count indicates brand reach and market penetration, reflecting its ability to establish a physical presence and serve customers.
La Postal has 26 outlets in Baja California. This indicates the brand's established presence and service capacity within that region. All outlets are located in the state, representing 100% of the brand's footprint within the analyzed location.
Competitor analysis helps understand the competitive landscape, identifying key players attracting similar customer segments.
La Postal's top competitors based on customer cross-visitation are Carl's Jr. and Caffenio, each with 10% cross-visitation. Café de la Flor has 3.85%, while Tacos La Pasadita De La 20 and Little Caesars Pizza each have 3.08%. This shows that La Postal shares customers with both fast-food chains and other cafe options.
Traffic workload analysis identifies peak hours, enabling resource allocation for optimal staffing and service delivery.
La Postal's traffic workload peaks between 17:00 and 18:00 (5 PM and 6 PM), with values of 66.54 and 66.53 respectively. The lowest traffic occurs during the early morning hours. This data shows when La Postal experiences the highest and lowest customer activity.
Understanding consumer segments enables targeted marketing, tailoring strategies to specific demographics like gender and generation.
La Postal's customer base has a higher affinity among women (index 109) and a lower affinity among men (index 93). Gen X demonstrates a significantly high affinity (index 277), while Gen Y has an affinity index of 57. These affinity indices suggest different levels of engagement for each group.