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Managing Partner, Global Business Development
See what factors influence La Pierotti Pizzería performance in the Spain and how they change over time
See what factors influence La Pierotti Pizzería performance in the Spain and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
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Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of La Pierotti Pizzería' competitors in the Spain
An analysis of La Pierotti Pizzería' competitors in the Spain
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
La Pierotti Pizzería is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference, indicating brand share in foot traffic within the Cafe & Restaurants industry.
La Pierotti Pizzería's MARKET PERFORMANCE is at the 98th percentile, indicating a leading position. This shows a strong market presence. Competitors Coya, Pindal, Voramar 57 Pizzería, Llar del Pescador, Atarazanas, and Coco & melón chiringuito are at a similar level.
Customer satisfaction (CSAT) is crucial for understanding customer loyalty and identifying areas for service improvement to foster long-term brand affinity.
La Pierotti Pizzería has an overall CSAT of 61%, a decrease of 9.6 percentage points year-over-year. The Region of Murcia mirrors this with 61% satisfaction, also down by 9.6 percentage points. This decline suggests areas need focus to enhance customer experience.
The average check is an important indicator of how much customers spend per visit, influencing revenue and reflecting pricing strategy effectiveness.
La Pierotti Pizzería's overall average check is 15.3 EUR, showing a 2.9% increase year-over-year. The Region of Murcia has the same average check value. This indicates stable spending habits among customers, with a slight positive trend.
The number of outlets indicates brand reach and expansion, demonstrating the physical presence and accessibility of La Pierotti Pizzería to its customer base.
La Pierotti Pizzería has 24 outlets in the Region of Murcia. This reflects the brand's established presence and infrastructure within that specific market, suggesting a focused operational strategy.
Identifying key competitors and their cross-visitation rates shows direct competition and customer preferences, informing competitive strategies and marketing efforts.
Burger King leads in cross-visitation with 5.15%, followed by Cafetería El Macaneo with 4.12%. Restaurante venezolano El Garaje de Mama Tia, Cafeteria & Heladeria El Faro and La Boca Te Lía each have 3.09%. Understanding these co-visitation patterns helps La Pierotti Pizzería refine its positioning.
Analyzing traffic workload by hours helps optimize staffing and resource allocation to meet peak demand, ensuring smooth operations and customer satisfaction.
Traffic at La Pierotti Pizzería peaks between 19:00 and 22:00, reaching a high of 52.24% at 21:00. The lowest traffic occurs between 0:00 and 6:00. This highlights prime operational hours.
Understanding consumer segments by gender and generation enables targeted marketing, enhancing engagement and brand affinity by aligning messaging with audience preferences.
Women (78%, -21.54) are overrepresented and Men (118%, +18.49) are also overrepresented. Gen X (101%, +1.48) is average, Gen Y (64%, -36.27) are underrepresented, and Gen Z (164%, +63.60) are overrepresented. La Pierotti Pizzería has a high affinity with Gen Z and Men.