Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Fruta Açaí performance in the Brazil and how they change over time
See what factors influence La Fruta Açaí performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of La Fruta Açaí' competitors in the Brazil
An analysis of La Fruta Açaí' competitors in the Brazil
In Cafés & Restaurants
·Aug – Oct 25
La Fruta Açaí is in the lower 29% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
La Fruta Açaí's MARKET PERFORMANCE is at the 29th percentile, indicating a below average market standing. This means the brand captures less foot traffic compared to most competitors in Brazil's Cafe & Restaurants industry. Performance peers in the same percentile include Twins Sorvetes, Café à Brasileira, Urca Onzi Café, The Waffle Factory Cafeteria, SushiFan, and Twofit.
Identifying competitors helps understand market dynamics and benchmark performance. Cross-visitation reveals shared customer base.
La Fruta Açaí's top competitors based on cross-visitation are Lupã, Subway, Casa Rigo, and McDonald's, each with a 6.90% cross-visitation rate, and Churrascaria do Gringo with 3.45%. This indicates that customers who visit La Fruta Açaí also frequently visit these brands.
Traffic workload by hour reveals peak times, aiding staffing and marketing. Understanding customer flow optimizes resource allocation.
La Fruta Açaí experiences peak traffic between 14:00 and 17:00, with the highest workload at 16:00 (65.04%). Traffic is minimal in the early morning hours. This data suggests optimal staffing and promotional efforts should focus on the afternoon peak.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies.
La Fruta Açaí shows a high affinity with women (96%) and Gen Y (169%). This indicates that women are slightly underrepresented and Gen Y is significantly overrepresented compared to the average consumer. Marketing efforts could be tailored to further engage these key segments.