Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Fraiseraie performance in the France and how they change over time
See what factors influence La Fraiseraie performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
La Fraiseraie is in the lower 39% of brands
Sample of brands in the same percentile
An analysis of La Fraiseraie' competitors in the France
An analysis of La Fraiseraie' competitors in the France
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
La Fraiseraie's market performance is at the 39th percentile, indicating a below average/lagging position. This means the brand captures less foot traffic compared to most competitors. Performance peers in the same percentile include POUTINEBROS RENNES, Sunset, BRASSERIE DES MARQUISES, Yolo Plage, Pizza Bonici, and Restaurant Le Louis & Bar le XV.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT scores often correlate with repeat business and positive word-of-mouth.
La Fraiseraie's overall CSAT is 81%, a decrease of 6.7 percentage points year-over-year. This indicates a decline in customer satisfaction. The CSAT in Metropolitan France is also 81%, reflecting the overall trend. The CSAT fluctuated between 77.05% and 83.72% during the reporting period.
Number of outlets indicates brand reach and market presence. Tracking outlet numbers helps assess expansion strategies and geographic coverage within the industry.
La Fraiseraie has 16 outlets in Metropolitan France. This indicates the brand's physical presence and distribution network within the region. There is no growth data available for the number of outlets.
Competitor analysis identifies key rivals and their customer overlap. Understanding cross-visitation patterns informs competitive strategies and customer acquisition efforts.
La Fraiseraie's top competitors based on customer cross-visitation are McDonald's (11.19%), Burger King (6.86%), Le Quai 34 (4.33%), La P'tite Crêpe Rit (2.53%), and Le Clan des Mamma (2.17%). This shows a significant overlap with fast-food chains.
Traffic workload by hour reveals peak and off-peak times. Understanding these patterns helps optimize staffing, promotions, and resource allocation for efficiency.
La Fraiseraie experiences peak traffic between 15:00 and 17:00, with the highest workload at 16:00 (52.48%). Traffic is minimal during early morning and late evening hours. This data informs staffing and promotional strategies.
Consumer segment analysis by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women show a slightly higher affinity (103%) for La Fraiseraie compared to men (97%). Gen X (106%) and Gen Y (105%) exhibit higher affinity than Gen Z (96%). This suggests targeted marketing towards women and older generations may be effective.