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Managing Partner, Global Business Development
See what factors influence La Fraiseraie performance in the France and how they change over time
See what factors influence La Fraiseraie performance in the France and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of La Fraiseraie' competitors in the France
An analysis of La Fraiseraie' competitors in the France
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
La Fraiseraie is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength, showing customer preference and competitive edge in the industry.
La Fraiseraie's market performance is leading at the 99th percentile, placing it among the top-performing brands. This indicates a strong competitive position relative to peers like Miami Prime, La Friche Gourmande, L'Amiral Saint-Malo, Elea, Fenocchio and BRUTUS which also occupy the same range.
CSAT is crucial for understanding customer happiness, influencing loyalty, and predicting future spending patterns.
La Fraiseraie's overall customer satisfaction (CSAT) is 83%, a decrease of 5.7 percentage points year-over-year. In Metropolitan France, the CSAT mirrors the overall score, also showing a similar decrease. The CSAT score varied from 78.68 to 85.24 during the period.
Outlet count indicates brand reach and market penetration, reflecting expansion and customer access.
La Fraiseraie has 15 outlets in Metropolitan France. This reflects the brand's physical presence and market coverage within the region.
Competitor analysis reveals market dynamics, informing competitive strategies and identifying opportunities.
La Fraiseraie's customers also frequent McDonald's (11.70%), Burger King (6.74%), Le Quai 34 (4.26%), La P'tite Crêpe Rit (2.48%), and Nos Belles Années (2.13%). This indicates shared customer interests and competitive overlap.
Traffic workload analysis helps optimize staffing and operations, aligning resources with customer demand.
La Fraiseraie experiences peak traffic between 16:00 and 17:00, with a workload of 48.52% and 47.89% respectively. The lowest traffic is observed during the night hours. This suggests a need for operational focus during peak hours.
Consumer segmentation enables targeted marketing, tailoring messages to specific demographic groups for enhanced engagement.
Women show a higher affinity (106) towards La Fraiseraie compared to men (94). Gen X (105) and Gen Y (106) are overrepresented, indicating a high affinity, while Gen Z (95) is underrepresented relative to the average consumer.