Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KOI Thé performance in the Thailand and how they change over time
See what factors influence KOI Thé performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KOI Thé' competitors in the Thailand
An analysis of KOI Thé' competitors in the Thailand
In Cafés & Restaurants
·Jul – Sep 25
KOI Thé is in the lower 23% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
KOI Thé's market performance is in the lower 23% in Thailand's Cafe & Restaurants industry, indicating a lagging position. This means KOI Thé captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Sandwich Bar, BUFFALO MARKET RATCHABURI, Shoshin Shokudo, Sireena Italian Restaurant シリーナー, Bowcake โบว์เค้ก เซ็นทรัลอีสต์วิลล์, and Taboon Restaurant and Cafe.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth strategy.
KOI Thé has a limited number of outlets in Thailand, with distribution across several provinces. Nakhon Ratchasima Province has the highest number of outlets (2), while Chon Buri, Surat Thani, Chiang Mai, Phitsanulok, Samut Prakan, and Nakhon Sawan Provinces each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
KOI Thé's top competitors based on cross-visitation are Starbucks (18.52%), KFC (14.81%), Sizzler (14.81%), and After You Dessert Café (14.81%). Kub Kao'Kub Pla (7.41%) also sees some cross-visitation. This indicates that customers who visit KOI Thé also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
KOI Thé experiences peak traffic workload between 10 AM and 7 PM, with the highest activity around 6 PM (59.99%). Traffic is minimal before 7 AM and after 9 PM. This data suggests optimal staffing and resource allocation should focus on the late morning to early evening hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
KOI Thé's customer base shows a high affinity towards women (92%) and Gen Y (160%). Gen Z is under-indexed (63%), while men are slightly over-indexed (107%). This suggests marketing should focus on Gen Y and women, while exploring strategies to attract Gen Z.