Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence KOI Thé performance in the Thailand and how they change over time
See what factors influence KOI Thé performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of KOI Thé' competitors in the Thailand
An analysis of KOI Thé' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
KOI Thé is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
KOI Thé in Thailand has a market performance percentile of 97, indicating a leading position. This signifies strong customer preference. Performance peers include XII Mediterranean Restaurant, KAWA Coffee and Co., Ikahaya-อี้กะฮายะ, Atmosphere resort & cafe chiang dao, Chandrphen Restaurant, and Chef Kai Dé Café - เชฟไก่ เดอ คาเฟ่.
Number of outlets indicates a brand's reach and expansion, reflecting growth strategy and market penetration success.
KOI Thé has outlets in several provinces of Thailand, with 2 in Nakhon Ratchasima Province, and 1 each in Chon Buri, Chiang Mai, Phitsanulok, Samut Prakan, and Nakhon Sawan Province. This distribution shows regional coverage.
Competitor analysis identifies key rivals, revealing market dynamics and opportunities for differentiation and strategic positioning.
KOI Thé's main competitors in Thailand include After You Dessert Café and Starbucks (both at 14.58% cross visitation), Sizzler (10.42%), Ohkajhu and KFC (both at 8.33%). This shows customer overlap with established brands in the cafe and restaurant sector.
Traffic workload reveals peak hours and customer flow, enabling efficient staffing, inventory management, and service optimization.
KOI Thé experiences peak traffic between 10 AM and 8 PM, with the highest workload around 6 PM (60.22%). There is minimal to no traffic between 10 PM and 7 AM. The brand should optimize staffing accordingly.
Understanding consumer segments allows targeted marketing, tailoring strategies to resonate with specific demographics for maximized impact.
KOI Thé's customer base shows a high affinity among women (102% vs men, 94% vs women average) and Gen X (130%), indicating these groups are overrepresented. Gen Y is at 103% and Gen Z at 94%. This highlights key demographics for targeted marketing.