Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Kobe beef is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Kobe beef performance in the Japan and how they change over time
See what factors influence Kobe beef performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Kobe beef' competitors in the Japan
An analysis of Kobe beef' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Kobe beef holds a leading market performance at the 99th percentile, indicating it captures a significant portion of customer traffic. This suggests strong brand preference within Cafe & Restaurants industry in Japan. Performance peers in a similar position include Mos Burger, Marugame Seimen, Gyoza no Ohsho and Doutor.
Customer satisfaction reflects customer loyalty and predicts future brand success, showing areas for improvement and strengths.
Kobe beef boasts a high overall customer satisfaction at 94%, though there's a slight decrease of 0.2 percentage points year-over-year. Osaka Prefecture shows the highest CSAT at 95% with an increase, while Kyoto Prefecture exhibits a decrease to 91%. This suggests the need to investigate and address customer satisfaction drivers in Kyoto.
Average check indicates customer spending per visit, vital for revenue analysis, pricing strategies, and understanding customer value.
The overall average check for Kobe beef is 9.7K JPY, a 2.9% increase year-over-year, suggesting customers are spending slightly more per visit. Kyoto Prefecture has the highest average check at 13.9K JPY. Focus on maintaining customer value in Hyogo and Osaka Prefectures to meet Kyoto levels.
Outlet count reflects brand reach and accessibility, crucial for market penetration, expansion strategy, and brand visibility.
Kobe beef has 13 outlets in Hyogo Prefecture and 10 in Osaka Prefecture. The presence of more outlets in Hyogo suggests a stronger foothold in that region, and opportunity to expand in Osaka.
Competitor analysis identifies key rivals and customer preferences, essential for strategic positioning and competitive advantage.
The top competitors for Kobe beef, based on customer cross-visitation, are GYUKATSU KYOTO KATSUGYU (6.34%), GYUMON (3.84%), Gyukatsu Motomura (1.65%), McDonald's (1.65%) and Starbucks (1.52%). This indicates that customers who visit Kobe beef also frequent these establishments.
Traffic workload highlights peak hours and customer flow, enabling efficient staffing, optimized service, and better resource allocation.
Kobe beef experiences peak traffic workload between 11:00 AM and 9:00 PM, with the highest traffic around 7:00 PM (53.10%). Traffic is minimal between midnight and 9:00 AM. Allocate resources accordingly to manage peak demand and ensure smooth operations.
Understanding consumer segments enables targeted marketing, tailored product offerings, and improved customer engagement and loyalty.
Kobe beef attracts a higher affinity from women (106%) and Gen Y (119%) and Gen Z(109%) segments. Gen X are under-indexed (76%). Tailoring marketing and promotions to resonate with these overrepresented groups could enhance customer engagement.