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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Jamaica and how they change over time
See what factors influence KFC performance in the Jamaica and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Jamaica
An analysis of KFC' competitors in the Jamaica
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
KFC is in the top 15% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Jamaica holds a market performance percentile of 85, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in a similar range include Pizza Please (59), Margaritaville (64), and Rick's Cafe (64). A percentile of 85 suggests KFC captures a significant portion of customer traffic within the Cafe & Restaurants industry.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
KFC's top competitors in Jamaica, based on cross-visitation, are Juici Patties (23.40%), Burger King (11.06%), and Pizza Hut (8.94%). This indicates a significant overlap in customer base, suggesting these brands are primary alternatives for KFC customers. Island Grill (8.51%) and Devon House (7.66%) also represent notable competitors.
Traffic workload by hours reveals peak times, helping optimize staffing and resource allocation for better service.
KFC in Jamaica experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest activity around 2:00 PM (62.55%) and 4:00 PM (68.24%). Traffic workload starts to decrease after 8:00 PM. This data can inform staffing decisions to ensure adequate service during peak hours.
Understanding consumer segments helps tailor marketing and product offerings to specific groups, increasing engagement.
KFC's consumer base in Jamaica shows a high affinity towards women (86%), while men are over-represented (116%). Among generations, Gen Z shows a higher affinity (107%), while Gen X (97%) and Gen Y (93%) are under-indexed. This suggests targeted marketing towards men and Gen Z could be particularly effective.