Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Burger King performance in the Jamaica and how they change over time
See what factors influence Burger King performance in the Jamaica and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Burger King' competitors in the Jamaica
An analysis of Burger King' competitors in the Jamaica
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, reflecting its competitive strength and customer preference in the cafe & restaurant industry.
Burger King in Jamaica holds a leading market performance at the 99th percentile. This indicates a strong market presence and high customer preference compared to its competitors such as Rockhouse Restaurant, Juici Patties, KFC, Devon House, Epican Tapas Lounge, and Mystic Thai, which are in the same percentile range.
Customer Satisfaction shows brand health. High CSAT scores often correlate with customer loyalty, repeat purchases, and positive word-of-mouth.
Burger King's overall customer satisfaction in Jamaica is 66%, a significant 15.8 percentage point increase year-over-year. CSAT varies by location, with Middlesex County reporting the highest satisfaction (88%), Surrey County at 56%, and Cornwall County at 48%. This shows positive momentum in customer experience.
Average Check reveals spending habits. Tracking average check helps optimize pricing, promotions and menu offerings in cafe & restaurant industry.
The overall average check for Burger King in Jamaica is 2.5K JMD, an 18.4% increase year-over-year. Middlesex County has the highest average check (3K JMD). Cornwall County's average check is 2.3K JMD, while Surrey County's average check is 2.2K JMD.
Number of Outlets indicates market reach. A wider distribution network increases brand visibility and customer accessibility in cafe & restaurant industry.
Burger King has 12 outlets in Surrey County, representing the highest concentration. Cornwall and Middlesex Counties each have 6 outlets. This distribution reflects strategic prioritization of locations for market coverage.
Competitor analysis shows market dynamics. Understanding who else customers visit aids in refining competitive strategies and identifying opportunities.
Burger King's top competitors in Jamaica, based on cross-visitation, are KFC (31.86%), Juici Patties (18.58%), Popeye's (13.27%), Island Grill (10.62%), and Starbucks (10.62%). This indicates significant overlap in customer base with these brands.
Traffic Workload shows peak hours. This helps optimize staffing, resource allocation, and marketing to maximize efficiency and sales.
Burger King's traffic workload in Jamaica peaks between 12:00 PM and 2:00 PM (hours 12-14), reaching approximately 60%. Traffic starts increasing at 7:00 AM and gradually decreases after 6:00 PM. This highlights the busiest times for the restaurants.
Consumer Segments allows targeted strategies. Gender and generation insights refine marketing, messaging, and offerings to boost engagement.
Burger King's customer base in Jamaica shows a high affinity for women (93) and men (107). Generationally, there's a high affinity for Gen X (158) and Gen Z (223) and low affinity for Gen Y (36). This suggests a strong appeal to younger and older demographics.