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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Island Grill performance in the Jamaica and how they change over time
See what factors influence Island Grill performance in the Jamaica and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Island Grill' competitors in the Jamaica
An analysis of Island Grill' competitors in the Jamaica
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Island Grill is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Island Grill's market performance is at the 54th percentile. This indicates an average/above average market standing in Jamaica's Cafe & Restaurants industry. This percentile reflects a moderate level of customer preference and competitive strength. Performance peers in a similar range include The Pelican Grill (47th), Pizza Hut (51st), and Tastee (52nd).
Customer satisfaction (CSAT) reflects how happy customers are with a brand. Higher CSAT scores often lead to increased loyalty and positive word-of-mouth.
Island Grill's overall customer satisfaction is 70%, a slight increase of 0.4 percentage points year-over-year. Middlesex County shows a high CSAT of 79%, with a 3 percentage point increase. Surrey County has a CSAT of 54%, with a 0.9 percentage point increase. The CSAT trend shows fluctuations between May and July 2025, peaking in July.
Average check reveals how much customers spend per visit. Tracking this KPI helps understand spending habits and revenue trends.
Island Grill's overall average check is 2.7K JMD, a significant increase of 26.5% year-over-year. Surrey County has the highest average check at 3.8K JMD. Middlesex County has the lowest average check at 1.9K JMD. The average check fluctuated between May and July 2025, with a high in May.
Number of outlets indicates brand's reach. More outlets can mean greater convenience and market penetration.
Island Grill has a varying number of outlets across different counties in Jamaica. Surrey County has the highest number of outlets with 6, followed by Middlesex County with 5, and Cornwall County with 2. This distribution reflects the brand's strategic focus on different regions.
Competitor analysis shows which brands customers also visit. This helps identify direct competitors and understand customer preferences.
Island Grill's top competitors based on cross-visitation are KFC (32.35%), Juici Patties (20.59%), Burger King (17.65%), Tastee (14.71%), and Starbucks (13.24%). This indicates that customers who visit Island Grill also frequently visit these fast-food and cafe chains.
Traffic workload by hours shows peak and off-peak times. This helps optimize staffing and resource allocation.
Island Grill experiences peak traffic workload between 12:00 PM and 7:00 PM, with the highest workload around 2:00 PM (62.05%). Traffic is minimal between midnight and 9:00 AM. This data suggests the need for increased staffing and resources during peak hours.
Understanding consumer segments by gender and generation helps tailor marketing and product strategies for better engagement.
Island Grill's customer base shows a high affinity towards women (80, under-indexed) and men (123, over-indexed). Among generations, Gen Y (149, over-indexed) and Gen Z (101, over-indexed) show high affinity, while Gen X (29, under-indexed) is less represented. This suggests targeted marketing towards Gen Y and Gen Z could be effective.