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Managing Partner, Global Business Development
In Cafés & Restaurants
·Jun – Aug 25
Joffrey's is in the top 9% of brands
Sample of brands in the same percentile
See what factors influence Joffrey's performance in the Saudi Arabia and how they change over time
See what factors influence Joffrey's performance in the Saudi Arabia and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of Joffrey's' competitors in the Saudi Arabia
An analysis of Joffrey's' competitors in the Saudi Arabia
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
Joffrey's holds a leading position at the 91st percentile. This signifies strong market performance, placing it in the top 9% of brands, thus indicating a leading presence compared to competitors like Tarabish Morrocan Shawarma, كنافة بيكري kunafa bakery, Fodtik, كوفه حي الأثير, قصر الليوان للمأكولات الكويتية, and جمرة غضى شاهي جمر, who all share the same percentile.
CSAT indicates how well the brand meets customer expectations, influencing loyalty and repeat business.
Joffrey's customer satisfaction (CSAT) is 76%, a decrease of 6.4 percentage points year-over-year. Satisfaction varies by region, with Makkah Region at 76% (a decrease of 14.9pp) and Eastern Province at 74% (an increase of 42.6pp). The overall trend shows a decline in CSAT over the past three months, highlighting the need for improvement.
Average check is a key revenue indicator, reflecting customer spending per visit and influencing overall profitability.
Joffrey's average check is 41.8 SAR, a slight decrease of 0.1% year-over-year. The Makkah Region reports an average check of 46.3 SAR. Data shows stable average check amount. This indicates consistent spending habits with little variability over the period.
Outlet count reflects brand's reach and market presence, indicating growth and expansion strategy effectiveness.
Joffrey's has 31 outlets across Saudi Arabia. The Eastern Province leads with 15 outlets, followed by Makkah Region with 8, Riyadh Region with 5, Medina Province with 2 and 'Asir Province with 1. This distribution indicates a strong presence in the Eastern Province, with opportunities for further expansion in other regions.
Identifying top competitors reveals direct market rivals, guiding strategic positioning and differentiation efforts.
Joffrey's top competitors based on customer cross-visitation are McDonald's (14.55%), Al Baik (10.91%), Starbucks (10.91%), Barn's | بارنز (10.91%), and Costa Coffee (7.27%). This shows Joffrey's customers also frequent fast-food chains and other coffee shops, suggesting potential strategies around promotions or service bundles.
Traffic workload patterns reveal peak hours, informing staffing and resource allocation for optimal customer service.
Joffrey's experiences peak traffic between 10:00 AM and 10:00 PM, with the highest workload around 3:00 PM (44.79%) and 4:00 PM (44.83%). Traffic is lowest in the early morning hours. This data suggests the need for increased staffing and resources during peak hours to maintain service quality.