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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Insomnia Coffee Company performance in the Ireland and how they change over time
See what factors influence Insomnia Coffee Company performance in the Ireland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Insomnia Coffee Company' competitors in the Ireland
An analysis of Insomnia Coffee Company' competitors in the Ireland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Insomnia Coffee Company is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Insomnia Coffee Company holds the 67th percentile in the Irish cafe market, indicating an average/above average market performance. This means Insomnia Coffee Company is ahead of most brands. Performance peers in the same percentile range include The Garden Terrace, Bunsen, Lemon Jelly Cafe, Boss Stop Restaurant, Nando's and Yamamori.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
Insomnia Coffee Company's top competitors based on customer cross-visitation are McDonald's (13.04%), Costa Coffee (8.70%), Starbucks (6.28%), Supermac's & Papa John's (4.83%), and Eddie Rocket's (3.86%). This indicates a significant overlap in customer base with these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand.
Insomnia Coffee Company experiences peak traffic between 09:00 and 16:00, with the highest workload around 12:00 (60.45%). Traffic is significantly lower during the night, with minimal activity between 0:00 and 05:00.
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographic groups for better engagement.
Insomnia Coffee Company's customer base shows a high affinity towards women (97%) and men (102%). Gen X is overrepresented (139%), while Gen Y (76%) and Gen Z (94%) are underrepresented compared to the average consumer.