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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Indomie Cafe performance in the Nigeria and how they change over time
See what factors influence Indomie Cafe performance in the Nigeria and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Indomie Cafe' competitors in the Nigeria
An analysis of Indomie Cafe' competitors in the Nigeria
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Indomie Cafe is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Indomie Cafe's market performance is at the 49th percentile, indicating a below average/lagging position. This suggests that Indomie Cafe captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Zuzu's Delights Same Day Cake Delivery in Lagos, CyberClick Cafe & Business Centre, The Kitchen Girl, BluCabana Restaurant & Cafe, The Junkyard Grills, and RSVP restaurant.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores are crucial for sustainable success.
Indomie Cafe boasts a high overall customer satisfaction (CSAT) of 97% in Nigeria, although it experienced a slight decrease of 1 percentage point year-over-year. In Lagos State, the CSAT is also 97%. This indicates strong customer approval, but the slight decline suggests a need to monitor and address potential issues to maintain high satisfaction levels.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring trends helps optimize pricing and promotions for profitability.
The average check for Indomie Cafe in Nigeria is 11.3K NGN, showing a significant increase of 29% compared to the previous year. In Lagos State, the average check is also 11.3K NGN. This indicates customers are spending more per visit, which positively impacts revenue. The trend suggests effective upselling or increased menu prices.
Outlet count indicates market reach and expansion. Tracking growth informs strategic decisions about resource allocation and market penetration.
Indomie Cafe has 12 outlets in Lagos State and 1 outlet in Niger State. The concentration of outlets in Lagos suggests a strategic focus on this key market. The presence in Niger State indicates some expansion beyond Lagos, but further growth opportunities may exist in other regions.
Competitor analysis identifies key rivals and their market share, guiding competitive strategies and differentiation efforts to attract and retain customers.
The top competitors for Indomie Cafe, based on customer cross-visitation, are Chicken Republic (28.57%), Kaly Restaurant & Bar Lounge (14.29%), The Place Restaurant (14.29%), The Library (14.29%), and Bay Lounge (14.29%). Chicken Republic is the most frequently visited by Indomie Cafe customers, indicating a strong competitive overlap. This highlights the need for Indomie Cafe to differentiate its offerings.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Indomie Cafe experiences peak traffic workload between 12:00 PM and 7:00 PM, with the highest traffic around 6:00 PM (52.15%). Traffic starts increasing from 8:00 AM, peaks in the afternoon and evening, and declines significantly after 9:00 PM. This data suggests the need for adequate staffing and resource allocation during peak hours to ensure optimal customer service.
Understanding consumer segments enables targeted marketing. Tailoring strategies to gender and generation enhances engagement and brand resonance.
Indomie Cafe's customer base shows a high affinity towards women (86 index) and men (108 index). Gen X (115 index) and Gen Y (113 index) also show high affinity. This suggests that marketing efforts should consider the preferences and behaviors of these demographic groups to maximize engagement.