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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Imperial Treasure performance in the Singapore and how they change over time
See what factors influence Imperial Treasure performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Imperial Treasure' competitors in the Singapore
An analysis of Imperial Treasure' competitors in the Singapore
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Imperial Treasure is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Imperial Treasure's market performance is at the 55th percentile in Singapore's Cafe & Restaurants industry, indicating an average/above average market standing. This means that Imperial Treasure captures more foot traffic than 55% of its competitors. Performance peers in the same percentile range include Pepper Lunch, Mount Faber Peak, Tun Xiang Hokkien Delights 豚香福建館, Surrey Hills Grocer, Co Chung Vietnamese Restaurant, and Dian Xiao Er.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
The top competitors for Imperial Treasure, based on customer cross-visitation, are Toast Box (4.38%), Din Tai Fung (4.38%), PUTIEN (3.75%), Dian Xiao Er (3.75%), and Swensen's (3.12%). This indicates that customers who visit Imperial Treasure also frequently visit these brands, suggesting they are perceived as alternatives or complements.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Imperial Treasure experiences peak traffic workload between 11:00 and 14:00, and again between 18:00 and 22:00. The highest traffic workload occurs at 19:00 (66.83). There is no traffic between 0:00 and 9:00. This data can be used to optimize staffing levels and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Imperial Treasure's customer base shows a high affinity towards women (index 110) and Gen X (index 156). Men are under-indexed (index 92), as are Gen Z (index 42). This suggests that marketing efforts could be tailored to better engage male and Gen Z customers, while leveraging the existing strong affinity with female and Gen X consumers.