Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ice Cream Works performance in the India and how they change over time
See what factors influence Ice Cream Works performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ice Cream Works' competitors in the India
An analysis of Ice Cream Works' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Ice Cream Works is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ice Cream Works holds the 47th percentile in the India Cafe & Restaurants market, indicating a below average/lagging market position. This means the brand captures less foot traffic compared to over half of its competitors. Performance peers in the same percentile include Poojari Fish Land, Macaw by Stories- OMR, Chennai, Taaza Kitchen, Mr. Shawarma, Blackout club Jaipur, and abCoffee.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain a competitive edge and attract more customers.
Theobroma Bakery and Cake Shop (12.38%) and Burger King (9.52%) are the top competitors for Ice Cream Works, based on cross-visitation data. Cream Centre (8.57%), Si Nonna's-the Original Sourdough Pizza (5.71%), and Pizza Express (4.76%) also attract Ice Cream Works' customers.
Traffic workload analysis helps optimize staffing and resource allocation, ensuring efficient service during peak hours and minimizing operational costs.
Ice Cream Works experiences peak traffic between 11:00 AM and 11:00 PM, with the highest workload occurring between 7:00 PM and 11:00 PM. Minimal traffic is observed between midnight and 10:00 AM, indicating a need for adjusted staffing during these hours.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to resonate with specific demographic groups.
Women show a higher affinity (107) for Ice Cream Works compared to men (97). Gen Z exhibits a significantly high affinity (359), while Gen Y shows an affinity of 87 and Gen X shows an affinity of 45. This suggests that Ice Cream Works is particularly popular among Gen Z consumers.