Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hanazen performance in the Japan and how they change over time
See what factors influence Hanazen performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hanazen' competitors in the Japan
An analysis of Hanazen' competitors in the Japan
In Cafés & Restaurants
·Jul – Sep 25
Hanazen is in the lower 31% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Hanazen's market performance is in the lower 31%, indicating a below average market standing. This means that Hanazen captures less foot traffic compared to most competitors in Japan's Cafe & Restaurants industry. Performance peers in the same percentile range include Oginoya, THE BUFFET, 焼肉ニューミート, Tsukasa, Saryo Tsujiri, and うまいやばいラーメンショップ八峯.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Hanazen's overall CSAT is 82%, a 7.5 percentage point increase year-over-year, indicating improved customer happiness. Ibaraki Prefecture shows high satisfaction at 87% with a significant 23 percentage point growth. Chiba Prefecture also shows positive CSAT at 81% with a 4.9 percentage point increase.
Average check (Avg Check) indicates how much customers spend per visit, reflecting pricing strategy, menu appeal, and customer spending habits.
Hanazen's overall average check is 2.9K JPY, a 2.7% increase year-over-year, suggesting customers are spending slightly more per visit. Chiba Prefecture's average check is 2.8K JPY, with no growth compared to the previous year.
Number of outlets indicates brand reach and market presence. More outlets can mean greater convenience and brand visibility for customers.
Hanazen has 16 outlets in Chiba Prefecture and 2 outlets in Ibaraki Prefecture. Chiba Prefecture represents the majority of Hanazen's current market presence based on outlet count.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain market share and improve customer retention.
Hanazen's top competitors based on customer cross-visitation are McDonald's (16.67%), Saizeriya (8.33%), Hama Sushi (8.33%), Sushiro (6.67%), and Coco's Restaurant (6.67%). This indicates that customers who visit Hanazen also frequently visit these brands.
Traffic workload by hours reveals peak times, enabling efficient staffing, resource allocation, and optimized service during busy periods.
Hanazen experiences peak traffic workload between 11:00 and 14:00, with the highest workload at 12:00 (68.79). Traffic decreases significantly after 14:00, with minimal activity in the early morning and late-night hours.
Understanding consumer segments by gender and generation enables targeted marketing, product development, and personalized customer experiences.
Women are overrepresented among Hanazen's consumers (103 affinity index), while men are slightly underrepresented (98 affinity index). Gen X (132 affinity index) and Gen Y (128 affinity index) show high affinity towards Hanazen.