Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Hananomai performance in the Japan and how they change over time
See what factors influence Hananomai performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hananomai' competitors in the Japan
An analysis of Hananomai' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Hananomai is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, competitive strength, and customer preference in the industry.
Hananomai's market performance is at the 99th percentile, indicating a leading market position. This suggests strong customer preference compared to peers like Marusasuisan, Seafoods Restaurant Mexico, Island song live Okinawa folk song bar ORION, やきとり家 すみいち 2号店, Kakihiyokkosyouten, and 美食満天 難波店, all positioned within the same percentile range.
Customer satisfaction reflects loyalty and service quality, crucial for retention and positive word-of-mouth, influencing long-term revenue.
Overall customer satisfaction for Hananomai is 74%, a decrease of 2.8 percentage points year-over-year. Kanagawa Prefecture shows the highest satisfaction (88%), up by 12.3pp, while Hokkaido Prefecture shows 83%, up by 23.9pp. Kyoto Prefecture is lower at 68%, a decrease of 15.9pp, requiring attention to improve customer experience. The CSAT has decreased from 81.58 in May to 66.67 in July.
Average check indicates spending per customer, reflecting menu pricing, upselling effectiveness, and customer purchasing power.
Hananomai's overall average check is 3.4K JPY, down 8.1% year-over-year. Hokkaido Prefecture has the highest average check at 4K JPY. The average check has fluctuated, peaking at 3702.38 JPY in June and declining to 3075 JPY in July, indicating variability in customer spending habits.
Outlet count reflects brand reach and expansion strategy, indicating market penetration and growth potential.
Hananomai has the highest number of outlets in Kanagawa Prefecture (4). Shizuoka Prefecture has 3 outlets, while Hokkaido, Okayama, Hyogo, Ibaraki and Saitama Prefectures each have 2 outlets. Fukuoka, Tochigi and Hiroshima Prefectures each have 1 outlet.
Understanding competitors helps refine strategies, identify differentiation opportunities, and capture market share.
Hananomai's top competitors based on customer cross-visitation are '店' (9.44%), '店' (9.44%), Starbucks (7.22%), McDonald's (6.11%), and Saizeriya (5.56%). These brands attract a portion of Hananomai's customers, suggesting similar appeal or geographic proximity.
Traffic workload by hour optimizes staffing, inventory, and promotions to match demand, improving efficiency and customer experience.
Hananomai experiences peak traffic between 18:00 and 20:00, with the highest workload at 19:00 (57.73%). Traffic gradually increases from 11:00, peaks in the evening, and declines overnight. The lowest traffic occurs between 0:00 and 10:00.
Analyzing consumer segments informs targeted marketing, product development, and personalized experiences, boosting engagement and ROI.
Hananomai's customer base shows a higher affinity towards women (73%) compared to the average, while men are over-indexed (118%). Gen X are over-indexed (124%), Gen Y are nearly average (96%), and Gen Z are over-indexed (131%), suggesting different generations exhibit varied engagement levels.