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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hamerica's performance in the Italy and how they change over time
See what factors influence Hamerica's performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hamerica's' competitors in the Italy
An analysis of Hamerica's' competitors in the Italy
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Hamerica's is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Hamerica's market performance in Italy's Cafe & Restaurants industry is at the 54th percentile, indicating an average/above average market standing. This means Hamerica's captures more foot traffic than 54% of its competitors. Performance peers in the same percentile range include Lemon Tree Ristorante, Sapore Di Mare, La Fabbrica dei Sapori, Barrique Ristorante, Trattoria le Colonete, and L'Europeo.
Customer satisfaction is crucial for loyalty and growth, reflecting service quality and customer experience impact on brand perception.
Hamerica's overall customer satisfaction in Italy is 77%, a 2 percentage point increase year-over-year. Aosta Valley shows the highest satisfaction at 98%, while Emilia-Romagna is at 76% with a slight decrease. This indicates generally positive customer sentiment, with regional variations suggesting areas for targeted improvement.
Average check reflects spending per customer, crucial for revenue and profitability analysis, guiding pricing and menu strategies.
Hamerica's average check in Italy is 21 EUR, a 3% decrease year-over-year. Lazio has the highest average check at 22.2 EUR. The overall decrease suggests a need to analyze pricing strategies and customer spending habits to optimize revenue.
Outlet count indicates market presence and expansion, reflecting brand reach and growth strategy effectiveness in the industry.
Hamerica's has 12 outlets in Lombardy, the highest number in Italy. Emilia-Romagna has 5, Lazio has 4, Veneto and Piedmont each have 3. This distribution highlights Lombardy as a key market, with opportunities for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain market share and improve offerings.
Hamerica's top competitors in Italy, based on cross-visitation, are McDonald's (5.85%), Autogrill (3.56%), Old Wild West (2.29%), Roadhouse Restaurant (2.29%), and Venchi Cioccolato e Gelato (1.78%). This indicates that customers who visit Hamerica's also frequent these brands, suggesting similar target audiences or dining occasions.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and maximizing revenue.
Hamerica's traffic workload peaks between 12:00 and 14:00 (40.46% and 46.87% respectively) and again between 19:00 and 21:00 (42.54%, 46.62% and 45.72% respectively). This data suggests the need for increased staffing and resources during these peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
Hamerica's customer base shows a high affinity towards women (111 index), while men are under-indexed (88 index). Gen X (104 index) and Gen Y (103 index) show a slightly higher affinity compared to Gen Z (90 index). This suggests marketing strategies should consider the preferences and behaviors of women and older generations.