Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Häagen-Dazs performance in the Indonesia and how they change over time
See what factors influence Häagen-Dazs performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Häagen-Dazs' competitors in the Indonesia
An analysis of Häagen-Dazs' competitors in the Indonesia
In Cafés & Restaurants
·Jul – Sep 25
Häagen-Dazs is in the lower 13% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Häagen-Dazs is in the lower 13% of brands in Indonesia's Cafe & Restaurants industry, indicating a critically low market performance. This means the brand captures a smaller share of customer visits compared to its competitors. Performance peers in a similar range include Tuumis Indonesian and Asian Cuisine Seturan, Soto Ayam Kampung Giat, Rm hegar 2, Warteg Barokah Cordoba, Secret Supper Denpasar, and Pempek Palembang Gaby.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Häagen-Dazs' overall customer satisfaction in Indonesia is 64%, a decrease of 14.9 percentage points year-over-year. Java shows a CSAT of 53%, with a significant decrease of 25.6 percentage points. This indicates a concerning decline in customer happiness, particularly in Java, which requires immediate attention to address underlying issues and improve customer experience.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Häagen-Dazs has 16 outlets in Indonesia: 14 in Java, 1 in Sumatra, and 1 in Sulawesi. The concentration in Java suggests a strong regional focus, while limited presence in Sumatra and Sulawesi indicates potential for expansion to increase market coverage.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's, Pepper Lunch, Hokben, and KFC are key competitors for Häagen-Dazs in Indonesia, based on cross-visitation data. McDonald's has the highest cross-visitation rate at 25%. This suggests a significant overlap in customer base and highlights the need for Häagen-Dazs to differentiate its offerings and marketing to retain and attract customers.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer service.
Häagen-Dazs experiences peak traffic workload between 10 AM and 9 PM, with the highest activity around 3 PM. Minimal traffic occurs between midnight and 8 AM. This data suggests the need for optimized staffing and resource allocation during peak hours to ensure efficient service and customer satisfaction.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Women (affinity index 113) are overrepresented among Häagen-Dazs consumers, while men (affinity index 82) are underrepresented. Gen X (affinity index 281) shows very high affinity, Gen Z (affinity index 122) is also overrepresented, and Gen Y (affinity index 60) is underrepresented. Marketing efforts should consider these segment preferences.