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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence 경복궁 performance in the South Korea and how they change over time
See what factors influence 경복궁 performance in the South Korea and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
경복궁 is in the top 2% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of 경복궁' competitors in the South Korea
An analysis of 경복궁' competitors in the South Korea
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
경복궁's Market Performance is at the 98th percentile, indicating a leading position. This means the brand outperforms most competitors in attracting customers. Performance peers: Mipojip songjeong branch, 마장동김씨, menchuru, 긴자회수산, Marty's American Sports Bar & Grill, Beulopi.
Outlet count indicates brand reach and expansion. Tracking it reveals growth areas and market penetration, guiding strategic location decisions.
경복궁 has 5 outlets in Gyeonggi, 2 in South Chungcheong, and 1 each in North Chungcheong and South Gyeongsang. Gyeonggi holds the majority of outlets, reflecting strong presence there, while other states show potential for expansion.
Analyzing competitors reveals market dynamics and customer preferences. It informs strategies for differentiation and customer acquisition.
경복궁's top competitors based on customer cross-visitation are Starbucks (21.62%), 명륜진사갈비 (8.11%), 컴포즈커피 (8.11%), Lotteria (8.11%), and KFC (8.11%). Starbucks leads in shared customer visits, suggesting overlap in target audience.
Understanding traffic workload helps optimize staffing and resource allocation. It ensures efficient service during peak hours and minimizes operational costs.
경복궁 experiences peak traffic between 11 AM and 8 PM, with the highest workload between 12 PM and 1 PM (68.35%) and 6 PM and 7 PM (61.25%). Traffic is minimal during early morning hours (0-9 AM).
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies based on affinity insights.
Women (85) are under-indexed compared to the average consumer. Men (111) are over-indexed. Gen X (108) slightly over-indexed. Gen Y (89) are under-indexed. Gen Z (179) have the highest affinity, being significantly over-indexed.